During a visit to the UK, Toyota Honorary Chairman Dr. Shoichiro Toyoda, personally handed over the keys of a Prius plug-in PHEV, to the car’s first fleet customer, Electricity North West, a utility company which provides power to customers in a region stretching from Greater Manchester in the south, to the Scottish border in the north.

The car in question; was accepted by Susan Stockwell, customer service director for the Electricity North West. Upon receiving the vehicle, Stockwell said that, “as the North West’s electricity network operator, we are delighted to be the UK’s first owner of the Prius Plug-in Hybrid. We are working hard to ensure that our network can support electric car charging points to help the country reduce its carbon footprint, so it’s only right that we have our own plug-in vehicle. The short charging time of the Prius was certainly a big selling point for us.”

Ewan Shepherd, General Manager for Toyota/Lexus in the UK, added,” it was an honor for us to have Dr. Toyoda here for the hand-over of a car that is such an exciting and innovative proposition for our fleet customers.”

The Prius Plug-In Hybrid is able to cover a distance of approximately 15.5 miles on pure electric power and can have its battery pack fully recharged in around 90 minutes, significantly less time than most pure EVs.