Tesla CEO Elon Musk has announced plans to produce Model 3s for 24 hours a day, seven days a week, through June of this year.

According to a company email from Musk obtained by automotive blog Jalopnik, sent out 12:30 pm Tuesday, April 18, Musk laid out plans for increased Model 3 production, which will incorporate adding another shift to the general assembly, body, and plant factory divisions at its Fremont, California, factory.

Other email updates focus on Fremont and Gigafactory closures to calibrate Model 3 production to 6,000 units a week and a spontaneous recruitment drive to add talent via referrals to factory lines.

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“As part of the drive towards 6k, all Model 3 production at Fremont will move to 24/7 operations,” wrote Musk. “This means that we will be adding another shift to general assembly, body, and paint. Please refer anyone you know who you think meets the Tesla bar for talent, drive, and trust. Between Fremont and Giga, Tesla will be adding about 400 people per week for several weeks.”

Another piece of the email focused on public criticism of the company’s profitability woes when compared to its cash burn.

“A fair criticism leveled at Tesla by outside critics is that you’re not a real company unless you generate a profit, meaning simply that revenue exceeds costs,” Musk wrote. “It didn’t make sense to do that until reaching economies of scale, but now we are there.”

Jalopnik