SmartDrive Systems, a producer of transportation intelligence systems, has announced a new line of driver-assist sensor technology called SmartSense to curb high-risk driving.

SmartSense’s latest technology is comprised of driver-assist sensors and computer vision-based algorithms, face recordings, and video-based analytics of more than 200 million risky driving events to predict when crashes are most likely to happen. For example, its recording technology can interpret a driver’s bowed head and eye position as a sign of texting. In response, the technology would issue an in-cab alert.

“It’s estimated that distracted driving accounts for 10 percent of all fatal crashes and 17 percent of all collisions that cause injuries— at a cost of at least $129 billion annually. Given the difficulty of proving distraction as a root cause, these numbers are probably low,” stated Steve Mitgang, CEO of SmartDrive. “With SmartSense for Distracted Driving, we’re tackling this issue head-on by delivering an intelligent sensor tuned specifically to this risk. And, because it’s delivered with our video safety program, fleets finally have both a comprehensive view of the frequency, severity and impact of distracted driving, and a solution to an industry epidemic that costs money and lives.”

SmartDrive’s massive video library also sheds light on behavioral patterns by distracted and texting drivers. Such behaviors include a propensity to move to the right lane, activating cruise control, or hitting a sweet spot distance behind another vehicle/s to fire off that happy face emoji. Combined with a driver’s head and eye positioning, the technology is able to make the determinations necessary to alert the driver back to consciousness.

Other cues for distracted driving read by SmartSense include vehicle maneuvers such as sudden stops and lane departures.

Look for Smartsense to be deployed in the first quarter of 2018.