NEW YORK – Scion’s first-ever sedan promises to be as easy on the wallet when fueling the car as it is buying it new.

With the Scion iA, Toyota’s subdivision includes in its “monospec” trim a 1.5-liter four – no hybridization – but still expected fuel economy of 33 mpg city, 42 highway, 37 combined from the vehicle estimated to be priced at $16,000 when it goes on sale this fall.

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That mpg is good enough for the rebadged Mazda2 to place it well in the top-10 most efficient non-hybrids, and the 106-horsepower mill will be available with a six-speed manual or six-speed automatic.


Scion says lots of safety is baked in, including a standard low-speed pre-collision safety system that uses a laser sensor to help the driver avoid collisions and a chassis built with increased content of high-tensile steel.

As an entry level car built in collaboration with Mazda, suspension is Macpherson strut front and torsion beam rear.

The “I” in “iA” says Scion, “suggests individual, intriguing” and the vehicle with 60/40 rear split fold-down seats and relatively good space utilization is also touted as reasonably fun to drive.

Amenities include a 7-inch infotainment screen with voice recognition.


“Hardly ‘entry level,’ the standard 7-in. Display Audio system has a touch screen, 6 speakers, remote interface and rear-view camera. Pandora, Aha and Stitcher come standard, too, providing a huge music, talk and podcast universe when paired with a compatible phone,” says Scion.

Along with the launch of the iA, Scion revealed the iM in New York on the eve of the New York International Auto Show.