Mitsubishi will be showing up at the Geneva Motor Show with two concept vehicles incorporating electricity in their propulsion mode: the Concept GR-HEV and the Concept CA-MiEV.

Ever since it started research and development on electro-mobility back in 1966, Mitsubishi Motors Corporation (MMC) says it always believed that electric vehicles (EV) would eventually become long-term core products.

From the pioneering and a self-imposed objective of 20 percent of EV-based cars by 2020, MMC has already made significant steps in this direction as demonstrated with (PHEV) and its most innovative “Dual Design” architecture.

Expanding further than the i-MiEV launched in 2009 and the new Outlander Plug-in Hybrid Electric Vehicle, Mitsubishi Motors now explores the full electro-mobility engineering palette – Pure Electric (EV), Hybrid Electric (HEV), Plug-in Hybrid Electric (PHEV) – hinted at through the two concept cars world-premiered at the 2013 Geneva Motor Show, next to the New Outlander PHEV.

Concept GR-HEV – The Sport Utility Hybrid Truck

Mitsubishi believes that if electric vehicles are to have a significant impact on the environment, they should be able to attract a wide spectrum of customers with a full palette of EV-based vehicles across the range, from small runabouts to big SUVs, each using a dedicated application of the technology (EV, HEV or PHEV).

In this respect, Mitsubishi said its new Outlander PHEV has already proved that EV powertrain and long-haul D-Segment crossovers are perfectly compatible.

At MMC the next logical step will be to expand further, adapting electric components to the demands of an even larger, tougher, sportier vehicle with both work and leisure in mind. Such was the brief behind Concept GR-HEV, Mitsubishi Motors’ take at Hybrid (HEV) technology, applied for the first time to a one-ton pickup truck.

With the creation of a next-generation “Dual Design” vehicle, Mitsubishi Motors introduces an all-new exclusive HEV solution, featuring a Clean Diesel engine and electric motors. Simpler and more affordable than either EV or PHEV, HEV is deemed by Mitsubishi to be best suited to the heavy-duty daily requirements of pickup truck users.

Concept GR-HEValso uses Mitsubishi’s full-time 4WD technology, featuring Super All Wheel Control (S-AWC) integrated vehicle dynamics control system driveline to deliver high stability traction and driving performance under all road conditions.

This conceptual 4WD Sport Utility HEV Truck was developed with an ambitious target for CO2 emissions below 149 g/km, far better than the segment average.

Concept CA-MiEV – The Suburban EV

Supported by three years of i-MiEV global customer feedback as well as continuous progress in battery technology and electric drivetrain, MMC now considers taking pure EVs beyond a mostly urban environment with a compact EV.

As a showcase of the various technologies MMC intends to introduce across its range of global vehicles, the Concept CA-MiEV vehicle has been designed to accommodate next generation EV systems and high density batteries. Lightweight with advanced aerodynamics, Mitsubishi said the CA-MiEV will offer a 300 km (186.5 miles) driving range, perfectly suited for suburban and country daily life.

Further innovative real-life features include magnetic resonance wireless charging technology and smartphone activated functions.

Technical details and in-depth information on technologies used on these concepts will have to wait until the reveal, to be held during the Geneva motor show press day.