The HybridCars.com monthly sales Dashboard is a collaboration of HybridCars.com and Baum & Associates, a Michigan-based market research firm focusing on automotive issues including the hybrid and electric vehicle market.


Overall sales for February were down slightly from a year ago but as usual they were up significantly from January. Plug ins, battery electrics, and diesels were up from a year ago on the strength of new products, while hybrids were down.

Sales for full electric vehicles were up from February of last year based upon sales of the Model 3, Model X, BMW i3, and Chevy Bolt.  Sales of the Tesla Model S were down. While sales of the Model 3 remain far below plan (including Tesla’s revised plans), sales are growing but meeting the goal of 2,500 a week by the end of March seems unlikely.  Sales of the Model S and X are rather modest, but we expect that the last month of the quarter will result in greater sales, albeit less than in previous years. Sales of the Bolt increased from January, although sales in January and February were below most months of last year when the model was ramping up.  Nissan LEAF sales are still modest, but are starting to increase as availability of the new model expands. Even with these issues, the category is up by almost 30% for the year based upon the launch of the Tesla Model 3. Given the three products in its lineup, Tesla has over half of battery electric vehicle market share.

ALSO SEE: January 2018 Dashboard

Plug in hybrids also had a very good month as compared to last year as the Prius Prime sold well.  The Chevy Volt is second in the category, but sales have been hurt as demand has moved from the Volt to the Bolt. The Honda Clarity is relatively new to the market and is the third best-selling product in the category. The Mitsubishi Outlander plug in is in its second month at over 300 units.  The Mercedes GLC 350e plug in is new to the market this month, although volumes were very modest. The GLC joins the GLE, C-Class, and S-Class as Mercedes offers a broad line of plug ins.

Hybrids were down from year-ago and year-to-date as the segment leaders are flat or down.  The Ford Fusion is down year-to-date, while the Prius Liftback is down as compared to last February and year-to-date.  Slow sales of the Prius are a recurring story, and without significant incentives this result is unlikely to change going forward.  In fact, the Prius Liftback is selling well in Japan and it is unlikely that volumes made available to the US market will increase. Other leading vehicles in the segment did better in February including the Toyota RAV4, Kia Niro, and Toyota Camry.  The Hyundai Ioniq hybrid is relatively new to the market and has seemingly found its monthly level at about 1,000. The Nissan Rogue hybrid is selling well below the Toyota RAV4 and the Honda CR-V hybrid remains as a likely entrant which has just been confirmed for Europe, but not yet for the US.

In the diesel category, the Ford Transit and Ram Pickup (volumes are estimated for both) lead the category, and represent almost two-thirds of total sales.  Sales from the Volkswagen Group continue (as the EPA and California Air Resources Board have allowed vehicles to be sold after being modified), but the volumes are modest.  It is likely that new vehicles from the Volkswagen Group will not be offered with diesel engines in the US. BMW continues to offer products at modest levels, with Mercedes clearing their existing stock.  GM is offering the GMC Terrain and Canyon and the Chevrolet Colorado and Cruze, although volumes are relatively modest.

Fuel cell vehicles are only offered by Honda, Toyota, and Hyundai and only available in California.  This is because the necessary fueling infrastructure is only available there. Hyundai sales are negligible as they prepare for a new model.  The Toyota Mirai has been the segment leader, but the Honda Clarity has returned to the market in the last two months after a three-month hiatus.  Toyota’s sales are somewhat more consistent with over two years of sales.

February 2018 Battery Electric Car Sales Numbers

Battery Electrics sold in the U.S. (February 2018): 8,344
Battery Electric Take-Rate: 0.64%

U.S. Battery Electric sales for February 2018

BrandModel 2-18 Sales vs. 1-18 vs. 2-17 CY 2018 CY 18 vs 17 CY 2017 Current Month U.S. ShareCurrent Month Manufacturer Share
TeslaModel 3* 2,600 36.8%N/A 4,500 N/A - 31.16%Tesla55.13%
ChevroletBolt EV 1,424 21.0%49.6% 2,601 23.0% 2,114 17.07%General Motors17.07%
TeslaModel S* 1,100 22.2%-35.3% 2,000 -31.0% 2,900 13.18%Nissan10.73%
TeslaModel X* 900 28.6%12.5% 1,600 -11.1% 1,800 10.79%BMW7.47%
NissanLeaf 895 496.7%-13.7% 1,045 -42.2% 1,809 10.73%VW2.37%
BMWi3** 623 63.1%95.9% 1,005 43.6% 700 7.47%Hyundai1.99%
VWe-Golf 198 11.2%-32.4% 376 -39.8% 625 2.37%Daimler1.67%
KiaSoul EV 163 41.7%7.2% 278 3.3% 269 1.95%Chrysler1.50%
Fiat500e* 125 -8.1%-55.8% 261 -55.6% 588 1.50%Honda1.25%
HondaClarity BEV 104 -48.8%N/A 307 N/A - 1.25%Ford0.84%
SmartforTwo EV 90 7.1%309.1% 174 370.3% 37 1.08%Mitsubishi0.00%
FordFocus EV 70 -4.1%-69.3% 143 -49.6% 284 0.84%
MercedesB-Class Electric 49 22.5%-12.5% 89 -18.3% 109 0.59%
HyundaiIoniq EV 3 -93.9%200.0% 52 940.0% 5 0.04%
ChevroletSpark - -100.0%-100.0% 1 -87.5% 8 0.00%
Mitsubishii - N/A-100.0% - -100.0% 1 0.00%
Total BEV 8,344 37.1%42.7% 14,432 28.3% 11,249
Total Auto Sales 1,297,439 12.6%14.0% 2,449,271 -0.6% 2,465,090
Overall BEV Take Rate0.64%0.59%0.46%
* Estimated
** Breakdown between electric and range extended model is not available.

February 2018 Plug-In Hybrid Car Sales Numbers

Plug-In Hybrids sold in the U.S. (February 2018): 8,152
Plug-In Hybrid Take-Rate: 0.63%

U.S. Plug-In Hybrid sales for February 2018

BrandModel 2-18 Sales vs. 1-18 vs. 2-17 CY 2018 CY 18 vs 17 CY 2017 Current Month U.S. ShareCurrent Month Manufacturer Share
ToyotaPrius Prime 2,050 37.0%50.5% 3,546 30.0% 2,728 25.15%Toyota25.15%
ChevroletVolt 983 37.9%-46.0% 1,696 -50.6% 3,431 12.06%BMW16.11%
HondaClarity Plug In 881 48.3%N/A 1,475 N/A - 10.81%General Motors12.35%
FordFusion Energi 794 24.1%-5.1% 1,434 -0.6% 1,443 9.74%Ford11.48%
BMWX5 596 128.4%116.7% 857 59.6% 537 7.31%Honda10.81%
BMW5-Series Plug in 413 84.4%N/A 637 N/A - 5.07%Hyundai7.13%
MitsubishiOutlander Plug In 323 7.7%N/A 623 N/A - 3.96%Mitsubishi3.96%
KiaNiro Plug In 246 58.7%N/A 401 N/A - 3.02%VW3.94%
ChryslerPacifica 230 43.8%N/A 390 3150.0% 12 2.82%Volvo3.56%
AudiA3 Plug In 199 37.2%-50.3% 344 -56.3% 787 2.44%FCA2.82%
HyundaiIoniq Plug In 178 709.1%N/A 200 N/A - 2.18%Daimler2.70%
MercedesC350We Plug-in Hybrid 172 493.1%237.3% 201 -23.0% 261 2.11%
VolvoXC60 Plug In 155 42.2%N/A 264 N/A - 1.90%
BMW3-Series Plug in 142 40.6%-1.4% 243 -11.0% 273 1.74%
FordC-Max Energi 142 -39.3%-77.8% 376 -66.2% 1,112 1.74%
PorscheCayenne S E-Hybrid 121 7.1%0.0% 234 -21.5% 298 1.48%
VolvoXC90 Plug In 106 7.1%27.7% 205 14.5% 179 1.30%
KiaOptima Plug In 103 19.8%68.9% 189 166.2% 71 1.26%
MiniCountryman Plug In 100 -21.3%N/A 227 N/A - 1.23%
HyundaiSonata Plug In 54 3.8%-35.7% 106 -5.4% 112 0.66%
MercedesGLE 550e Plug In Hybrid 40 -9.1%-32.2% 84 -24.3% 111 0.49%
BMWi8 39 21.9%-32.8% 71 -34.3% 108 0.48%
VolvoS90 Plug In 29 7.4%N/A 56 N/A - 0.36%
CadillacCT6 24 300.0%N/A 30 N/A - 0.29%
BMW7-Series Plug in 23 27.8%-34.3% 41 -22.6% 53 0.28%
MercedesGLC 350e Hybrid 5 N/AN/A 5 N/A - 0.06%
MercedesS550 Plug In 3 -76.9%-94.1% 16 -84.9% 106 0.04%
PorschePanamera S E-Hybrid 1 N/A0.0% 1 -66.7% 3 0.01%
CadillacELR - N/AN/A - -100.0% 3 0.00%
Total PHEV 8,152 39.3%34.1% 13,952 20.0% 11,628
Total Auto Sales 1,297,439 12.6%14.0% 2,449,271 -0.6% 2,465,090
Overall PHEV Rate0.63%0.57%0.47%
* Estimated

February 2018 Hybrid Car Sales Numbers

Hybrids sold in the U.S. (February 2018): 24,900
Hybrid Take-Rate: 1.92%

U.S. Hybrid sales for February 2018

BrandModel 2-18 Sales vs. 1-18 vs. 2-17 CY 2018 CY 18 vs 17 CY 2017 Current Month US ShareCurrent Month Manufacturer Share
FordFusion Hybrid 5,059 100.8%2.4% 7,578 -22.6% 9,795 20.32%Toyota53.27%
ToyotaPrius Liftback 3,889 -3.0%-28.2% 7,900 -20.8% 9,971 15.62%Ford24.31%
ToyotaRAV4 3,657 4.4%18.7% 7,159 19.8% 5,978 14.69%Hyundai/Kia14.17%
KiaNiro Hybrid 1,826 12.0%-14.8% 3,456 58.2% 2,185 7.33%General Motors4.78%
ToyotaCamry Hybrid 1,557 -3.9%16.8% 3,178 23.6% 2,571 6.25%Honda1.78%
ToyotaHighlander Hybrid 1,094 12.1%-18.3% 2,070 8.4% 1,910 4.39%Nissan1.70%
HyundaiIoniq Hybrid 975 8.1%N/A 1,877 N/A - 3.92%BMW0.00%
ToyotaPrius C 716 -11.7%-47.8% 1,527 -39.3% 2,515 2.88%Mercedes-Benz0.00%
FordC-Max Hybrid 709 0.0%4.9% 1,418 23.4% 1,149 2.85%Subaru0.00%
LexusRX 400 / 450 h 668 14.6%31.8% 1,251 31.7% 950 2.68%Volkswagen0.00%
BuickLacrosse Hybrid 567 24.9%4625.0% 1,021 3303.3% 30 2.28%
LexusNX Hybrid 518 13.1%181.5% 976 168.9% 363 2.08%
ToyotaAvalon Hybrid 513 7.5%10.6% 990 8.6% 912 2.06%
ToyotaPrius V 415 -33.6%-53.5% 1,040 -37.3% 1,659 1.67%
KiaOptima Hybrid 399 -18.9%55.3% 891 84.1% 484 1.60%
ChevroletMalibu Hybrid 383 132.1%-28.3% 548 -37.2% 873 1.54%
NissanRogue Hybrid 381 5.2%N/A 743 N/A - 1.53%
HyundaiSonata 328 -13.9%-76.4% 709 -71.3% 2,472 1.32%
LincolnMKZ 286 34.3%-49.8% 499 -51.9% 1,037 1.15%
HondaAccord Hybrid 250 -48.7%-86.6% 737 -79.4% 3,578 1.00%
GMCSierra Hybrid 239 67.1%23800.0% 382 38100.0% 1 0.96%
LexusES Hybrid 219 -15.1%-33.6% 477 -16.6% 572 0.88%
AcuraMDX Hybrid 104 10.6%N/A 198 N/A - 0.42%
AcuraRLX Hybrid 60 0.0%122.2% 120 215.8% 38 0.24%
InfinitiQ50 Hybrid 39 44.4%-71.7% 66 -75.2% 266 0.16%
AcuraNSX Hybrid 17 -50.0%-63.0% 51 -46.9% 96 0.07%
LexusLC 500h 13 225.0%N/A 17 N/A - 0.05%
HondaCR-Z 9 12.5%-92.4% 17 -91.8% 207 0.04%
InfinitiQ70 Hybrid 4 0.0%0.0% 8 -11.1% 9 0.02%
LexusGS 450h 4 0.0%-20.0% 8 -27.3% 11 0.02%
HondaCivic Hybrid 2 N/A-75.0% 2 -91.7% 24 0.01%
AcuraILX Hybrid - N/AN/A - N/A - 0.00%
AudiQ5 Hybrid - N/AN/A - N/A - 0.00%
BMW ActiveHybrid 5 (535ih) - N/AN/A - N/A - 0.00%
BMW 7-Series ActiveHybrid - N/AN/A - N/A - 0.00%
BuickRegal Hybrid - N/AN/A - -100.0% 3 0.00%
ChevroletImpala Hybrid - N/AN/A - N/A - 0.00%
HondaInsight - N/AN/A - -100.0% 1 0.00%
InfinitiQX60 Hybrid - N/A-100.0% - -100.0% 97 0.00%
LexusCT200h - -100.0%-100.0% 3 -99.6% 851 0.00%
LexusLS 600h - N/AN/A - N/A - 0.00%
MercedesE400H - N/AN/A - -100.0% 1 0.00%
NissanPathfinder Hybrid - N/A-100.0% - -100.0% 163 0.00%
SubaruXV Crosstrek Hybrid - N/A-100.0% - -100.0% 19 0.00%
VolkswagenJetta Hybrid - N/A-100.0% - -100.0% 25 0.00%
Total Hybrid 24,900 13.1%-11.9% 46,917 -7.7% 50,816
Total Auto Sales 1,297,439 12.6%14.0% 2,449,271 -0.6% 2,465,090
Overall Hybrid Take Rate1.92%1.92%2.06%

February 2018 Diesel Car Sales Numbers

Diesels sold in the U.S. (February 2018): 8,156
Diesel Take-Rate: 0.63%

U.S. Diesel sales for February 2018

BrandModel 2-18 Sales vs. 1-18 vs. 2-17 CY 2018 CY 18 vs 17 CY 2017 Current Month US ShareCurrent Month Manufacturer Share
FordTransit Diesel* 3,383 28.7%-6.6% 6,012 -5.2% 6,341 41.48%Ford41.48%
RamRam Pickup Diesel* 1,917 34.7%925.1% 3,340 549.8% 514 23.50%Chrysler23.77%
ChevroletColorado Diesel 624 12.6%-5.9% 1,178 2.2% 1,153 7.65%GM16.96%
GMCTerrain Diesel 401 147.5%N/A 563 N/A - 4.92%Jaguar Land Rover6.65%
BMW X5 Diesel 299 38.4%94.2% 515 186.1% 180 3.67%Volkswagen5.90%
GMCCanyon Diesel 228 26.0%-34.5% 409 -29.1% 577 2.80%BMW5.21%
VolkswagenTouareg Diesel 176 -42.3%N/A 481 N/A - 2.16%Mercedes-Benz0.04%
Land RoverRange Rover Velar 149 46.1%N/A 251 N/A - 1.83%
AudiQ7 Diesel 136 -28.0%N/A 325 N/A - 1.67%
ChevroletCruze Diesel 130 20.4%2500.0% 238 3866.7% 6 1.59%
BMW 3-Series Diesel 126 75.0%48.2% 198 12.5% 176 1.54%
Land RoverRange Rover Sport 116 -17.1%-64.2% 256 -61.3% 662 1.42%
JaguarF-Pace 111 -11.2%-61.7% 236 -61.4% 611 1.36%
Porsche Cayenne Diesel 94 -36.1%N/A 241 N/A - 1.15%
Land RoverRange Rover 81 -12.0%-70.5% 173 -66.3% 514 0.99%
JaguarXE 63 53.7%-29.2% 104 -26.8% 142 0.77%
VolkswagenJetta Diesel 30 66.7%N/A 48 N/A - 0.37%
JaguarXF 22 -40.5%-37.1% 59 -4.8% 62 0.27%
RamPromaster Van Diesel 22 22.2%-15.4% 40 -33.3% 60 0.27%
VolkswagenPassat Diesel 21 -22.2%N/A 48 N/A - 0.26%
VolkswagenGolf Sportwagon Diesel 10 -56.5%N/A 33 N/A - 0.12%
VolkswagenBeetle Diesel 9 -55.0%N/A 29 N/A - 0.11%
VolkswagenGolf Diesel 4 0.0%N/A 8 N/A - 0.05%
MercedesGL-Class Diesel 2 0.0%-33.3% 4 -63.6% 11 0.02%
AudiA3 Diesel 1 -66.7%N/A 4 N/A - 0.01%
MercedesML-Class Diesel 1 N/AN/A 1 0.0% 1 0.01%
AudiQ5 Diesel - N/AN/A - N/A - 0.00%
AudiA6 Diesel - N/AN/A - N/A - 0.00%
AudiA7 Diesel - N/AN/A - N/A - 0.00%
AudiA8 Diesel - N/AN/A - N/A - 0.00%
BMW 5-Series Diesel - -100.0%-100.0% 1 -97.2% 36 0.00%
BMW 7-Series Diesel - N/AN/A - N/A - 0.00%
BMW X3 Diesel - N/A-100.0% - -100.0% 19 0.00%
JeepGrand Cherokee Diesel - N/A-100.0% - -100.0% 725 0.00%
MaseratiGhibli - N/AN/A - N/A - 0.00%
MercedesC-Class Diesel - N/A-100.0% - -100.0% 8 0.00%
MercedesE-Class Diesel - N/A-100.0% - -100.0% 6 0.00%
MercedesGLS-Class Diesel - N/AN/A - N/A - 0.00%
MercedesGLK Class Diesel - N/AN/A - N/A - 0.00%
MercedesGLE-Class Diesel - N/A-100.0% - -100.0% 8 0.00%
Total Diesel 8,156 22.8%25.2% 14,795 25.3% 11,812
Total Auto Sales 1,297,439 12.6%14.0% 2,449,271 -0.6% 2,465,090
Overall Diesel Take Rate0.63%0.60%0.48%
* Estimated

February 2018 Hydrogen Fuel Cell Electric Vehicle Car Sales Numbers

Hydrogen Fuel Cell Electric Vehicles sold in the U.S. (February 2018): 416
Hydrogen Fuel Cell Electric Vehicle Take-Rate: 0.03%

U.S. Hydrogen Fuel Cell Electric Vehicle sales for February 2018

BrandModel 2-18 Sales vs. 1-18 vs. 2-17 CY 2018 CY 18 vs 17 CY 2017 Current Month US ShareCurrent Month Manufacturer Share
HondaClarity 249 344.6%822.2% 305 342.0% 69 59.86%Honda59.86%
ToyotaMirai 166 -22.1%50.9% 379 96.4% 193 39.90%Toyota39.90%
HyundaiTucson 1 0.0%-80.0% 2 -71.4% 7 0.24%Hyundai0.24%
Total Fuel Cell 416 54.1%193.0% 686 155.0% 269
Total Auto Sales 1,297,439 12.6%14.0% 2,449,271 -0.6% 2,465,090
Overall Fuel Cell Take Rate0.03%0.03%0.01%