Ford has announced there’s a new King of Speed at Daytona International Speedway.

Colin Braun drove a Riley Technologies Daytona Prototype race car, powered by the new 3.5-liter, V-6 Ford EcoBoost race engine, to a new Daytona single lap speed record of 222.971 mph during a special record run attempt October 9.

This week’s attempt beats the 26-year-old speed record of 210.364 mph set by Bill Elliott in a Ford Thunderbird during qualifying for the 1987 Daytona 500.

Braun and the Michael Shank Racing team also set a new world speed records for covering a 10 miles distance from a standing start (210.018 mph average), and 10 kilometers from a standing start (202.438 mph average).

All times from yesterday’s session are subject to Federation Internationale de l’Automobile (FIA) homologation.

“It was a challenging day,” said Braun afterward.  “There was a lot of work put in by a lot of people to accomplish these records. The power in the new EcoBoost engine was incredible, and it was amazing how fast it came up to speed on the runs. Our first run this morning was 209 mph, and it was an edgy drive at that speed.  I can only imagine how edgy it was for Bill Elliott doing those speeds in his Thunderbird stock car.  But our crew kept working and adjusting on it, and it was a great feeling coming down pit road after the record runs and seeing how happy everyone was.”

Ford said the new Ford EcoBoost engine was prepared for the record run by Ford Racing engine partner Roush Yates Engines, and Continental Tires did a special tire for the run that was lighter and had less rolling resistance than the standard race tire, along with a harder compound than the tire used for a typical road course race.

Both the new car and new twin-turbo engine will compete in the 2014 TUDOR United SportsCar Championship that kicks off with the Rolex 24 at Daytona in January.

“We’ve been working on this for probably nine or 10 months,” said team owner Michael Shank.  “We did a first shakedown of the car and engine last January and we saw the potential even then of what it may do.  For someone like me, to come from where I started in racing to be part of this today at Daytona, is just so cool. We’re so excited about the Ford EcoBoost engine.  It’s relevant, production technology from Ford coming into a race program, and we need more of that in racing.”

Roush said preparation for the 2014 USCC season began almost immediately after the record run.  After switching the car over from an oval configuration, the MSR team took to the Daytona road course for the first test of the new car and EcoBoost engine on the track where it will debut in January.