Bugatti is considering a hybrid powertrain in the neighborhood of 1,500-horsepower for its pending V16 Veyron.

The company’s new CEO Wolfgang Duerheimer, a former R&D head at Audi and Porsche – according to anonymous sources speaking with Reuters – prefers a hybrid version of Bugatti’s next car.

Blueprints for the next iteration are reportedly already drawn up for the next evolution of one over-the-top automobile.

The French brand owned by Volkswagen presently markets the $1.7-million, 1,200-horsepower Veyron Grand Sport Vitesse, which is capable of 268 mph.

“The new model will not be less exciting than the Veyron,” a spokeswoman for Bugatti said, without being adding details. “Our customers have certain expectations.”

Whether the hybrid powertrain is green-lighted for production will remain to be seen.

If hybridization is chosen, Bugatti will follow the course of Ferrari, McLaren, and Porsche which are using electric motors for their performance enhancing capabilities while adding no more to their CO2 footprint.

When the 2015 model 2-door car is built, it will be limited to 450 units, just as the existing Veyron Grand Sport Vitesse was.

VW acquired the brand in 1998 as it did also Lamborghini and Bentley Motors. Sources say Bugatti’s high development costs have led to losses for years.

If hybridization is chosen, one thing unlike to be lost is a drag race or boasting rights. The horsepower wars now see Shelby Mustangs north of 900 horsepower, so 1,500 for a next ultimate will be a classic case of too much is never enough.