Next month a Wisconsin Toyota dealer hopes to post a new record for putting on the world’s longest hybrid parade featuring as many as 500 hybrid vehicles.
Any make or model of production hybrid will be welcome at the Hybrids on Parade (HOP) event, being sponsored Sunday, July 24, by Smart Motors of Madison.
The goal is to actually be recorded as a new Guinness World Record™ for longest hybrid vehicle parade. The previous record of 140 hybrids was set in Belgium last year, so 500 hybrids will not be needed for the record breaking, but are being planned for.
“The features of hybrid vehicles really lend it to a parade situation,” said Allen Foster, vice president and general manager at Smart Motors. Foster noted he expected the vehicles to stay in electric mode for all of, or nearly all of the parade.
“It’s well known Madison has a green streak,” said Smart Motors HOP organizer, Paul Cooley. “So it only makes sense that we also hold a world record associated with the technology.”
Battery electric vehicles unfortunately are not eligible. This means no Nissan LEAFs, but the Chevrolet Volt, Ford Fusion, and other hybrids, including naturally, Toyota brand hybrids are more than welcome.
At this point, about 90 entrants have signed up, and the organizers are yet hopeful that in the next five weeks, the remaining slots will be filled.
Event details are brief: 7 a.m. to 9:30 a.m. is checking and breakfast reception for participants, then at 10 a.m. the Hybrids on Parade (HOP) begins with a police escort. At 11:45 a.m. the expected record breaking address and final remarks will be made at Smart Motors.
“This will really put Madison on the map and cement our position as environment-conscious, green-loving consumers,” Cooley said. To this end, Smart Motors has worked with TerraPass to ensure that this event will be more then carbon neutral.
Participants are encouraged to attend Green Drive Expo on the Dane County Fairgrounds at the Alliant Energy Center after the conclusion of the hybrid parade.