Ford Motor Company unveiled the new Ford S‑MAX Vignale Concept April 8 in Milan, showcasing technology and high-end materials soon to be found on Ford products.
Ford explained the new S-MAX Vignale Concept follows the introduction last year of the Ford Mondeo Vignale Concept and expresses the premium design, craftsmanship, and exclusive specification customers can expect from the Ford Vignale.
A production version of the Mondeo Vignale will be available to customers next year followed by a production S-MAX Vignale. EcoBoost power is planned.
Technology highlights include, per Ford, advanced car-to-car communications, tablet device-docking stations for second row seats and an intelligent flexible seating concept with thin seat technology.
“Spacious and aspirational, the S-MAX Vignale Concept goes beyond traditional automotive design and speaks to customers who value aesthetics,” said Martin Smith, executive director, Design, Ford of Europe. “Our Vignale designers were inspired by trends from furniture to fashion to create this new expression of Ford.”
The new S-MAX Vignale Concept features dedicated 21-inch Vignale alloy wheels; jewellery-like appliques and chrome mirror caps; a distinctive hexagonal Vignale grille design; and unique “Milano Grigio” paint colour.
Ford said the S-MAX concept also offers exclusive Vignale-embossed seating with hexagonal quilting and high-quality and soft-touch leather enhanced with woven texture-embossed aluminium detailing.
The new Vignale colour, “Milano Grigio”, a pearlescent jewel-like tone, is directly influenced by rose metallic tones evident in furniture and fashion designs on display at Salone del Mobile, added Ford. The attention to color runs throughout the vehicle with Dark Rose Grey detailing in the exhausts, hexagonal air-vent surrounds, and the lower front fascia.
“We can see from the designs around us at Salone del Mobile and Milan Design Week that modern luxury does not need to be loud,” said Stefan Lamm, exterior design director, Ford of Europe. “Lighter tones and careful application of detailing have helped us deliver a level of sophistication Ford customers have not seen before.”
Ford also said the light exterior is matched with a darker interior scheme taking inspiration in part from current menswear trends. Further colours and design have been inspired by eclectic takes on furniture – including high-end sofas – which offer sleek, contemporary lines and hand-stitched pearlescent leathers. Leather extends from the dashboard and instrument panel to sweep past the glass roof to the rear luggage compartment in a single colour that creates a lounge-like environment.
Metallic textures are applied in warm tones. Woven texture-embossed aluminium behind the steering wheel and across the passenger side dashboard is indicative of the craftsmanship applied throughout, further demonstrated by a directional, brush-painted panel above the central display that features aluminium Vignale lettering, explained Ford.