Video: Blue Man Group Reveals 2010 Prius

Visual details of the 2010 Toyota Prius are revealed in a new video posted on YouTube. The video depicts Blue Man Group, the idiosyncratic trio of performers, exploring features of the redesigned quintessential hybrid.

Toyota will formally unveil the 2010 Toyota Prius at the 2009 Detroit Auto Show in mid-January. The new Prius goes on sale in April 2009.


  • Daniboy

    Nice video. New Prius look nice.

  • sherry

    It would cost the equivalent of 60 cents a gallon to charge and drive an electric car. The electricity to charge the car could come from solar or wind generated electricity. If all gasoline cars, trucks, and suv’s instead had plug-in electric drive trains, the amount of electricity needed to replace gasoline is about equal to the estimated wind energy potential of the state of North Dakota. Why don’t we use some of the billions in bail out money to bail us out of our dependence on foreign oil? This past year the high cost of fuel so seriously damaged our economy and society that the ripple effects will be felt for years to come. Why not invest in setting up some alternative energy projects on a national basis, create clean cheap electricity, create millions of badly needed new green collar jobs, and get out from under our dependence on foreign oil. What a win -win situation that would be.

  • Todd1964

    Same odd looking rear end. Hard to enjoy a vehicle when it looks so odd when you are following it. If the Ford Fusion Hybrid is as good and as economic as the recent reports say, the Prius could have a true competitor. The Fusion is, in my humble opinion, much better looking! If Ford builds it with quality as number one priority, they will hit a home-run.

  • Bryce

    it looks like a bunny……with a mutated rear end

  • Charles

    I canda like the look – Honda’s re-introduced Insight has a similar look. I hope both Honda and Ford succeed with their respective products, which I expect will have a significantly lower sticker price than the Prius.

  • Giant

    Hurl – Better get used to that rear end.

  • 9691

    I’m wondering what your opinion would be about the next year’s Honda Insight made to look like a Prius on purpose?

  • Picky McPicky

    Why did they choose the Blue Man Group to promote the new car? They were a 90′s phenom, but are now a cheesy Vegas act. The joke around Vegas is that they are called the Blue Hair Group, due to the type of audiences they attract at their shows.

    Better watch it…it may give GM an idea to bring back old Vegas strip acts like Shecky Green, or Chrysler to use Wayne Newton to promote their cars.

  • Paul Beerkens

    Did I miss something here? The promo seems to suggest that the next prius is plug in.

    That would be great news but I have not heard that anywhere else.

  • Bryce

    The next prius will have a traditional hybrid drivetrain with no plug-in ability. In 2011 or 2012 a prius will be available with a plug-in capability, but this will not for pure electric drive, but merely to enhance the power in the parallel hybrid drivetrain. The Carpocalypse may have pushed this date back though. (for those of you who want to know what the Carpocalypse is…….go to Jalopnik.com)

  • Zero X Owner

    More of the same.

    Toyota can milk their parallel hybrid dominance for at least another decade until proper (diesel) series hybrids get some market penetration (Chevy Volt diesel turbo series hybrid, anyone?).

    Honda’s Insight is a weak hybrid, re-issued in a bigger body. The purported Ford Fusion hybrid is probably the closest to direct competition to the Camry hybrid, if Ford can figure out how to market and support it and get some real market penetration.

    No competition to the parallel hybrid Prius in sight, pending leap-frogging to series hybrids. I suppose if VW did a Jetta TDI diesel turbo parallel hybrid. It’d be cheaper and easier to just go directly to series hybrid, though, not sure the turbo would add bang for the buck in a series hybrid setup.

  • Bryce

    generally turbos are not seen as viable in a series hybrid application due to turbocharger durability issues. In place of turbo chargers, many engines are recieving direct injection to boost horsepower and fuel economy. This is present in the crossovers by GM and Ford and will soon be introduced into their sedans. (actually already in the Cadillac CTS) The only exception being the future Chevrolet Cruze….though I shouldn’t say future, because it is actually already being produced in 2 separate factories…..no wait 3 actually, (St. Petersburg, somewhere in China, and somewhere in Korea) it is the turbo charged engine that we are waiting on here in the states.

  • John K.

    For those of you who think wind & solar (but esp solar), will be a panacea for all our energy woes, . . .
    http://www.cnbc.com/id/28390763

  • cindy gilencrest

    EUUUU

    I liked the old one.

    This new one has a really eugly front end.

    Like a 1990 civic.

    Toyota has lost it. They are now last year even using old school adverts like the blue men.

    Ford fusion for me too.

  • Jeff

    Form follows function!

    Who cares what the car looks like if it is more aerodynamic and fuel efficient. Who cares how they advertise it. If it is a better product it should and will sell.

  • Beta

    Right…. that’s why beta beat VHS… and why laser disk is still around… Sales follow marketing.

    Personally I think it looks even better than the second generation prius which I also liked, (never was a fan of the first)…

    I think the Ford Fusion, while not outright ugly, is not really exciting either. Imagine that! There is a market out there for more than one car… I do look forward to the eventual true plug-in however and think this add is awfully deceptive in that regard. Not that them plugging in the overhead lights is a new concept in advertising done a dozen times before, but relating a plugging action like that in with a hybrid and people are going to ignorantly assume that means the vehicle is a plug in too.

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