Toyota Showcasing New Electric Vehicle

Toyota Motor Corporation will display a sporty, open-top family-oriented concept in the Kids Life Zone at the International Tokyo Toy Show 2013.

Toyota said the concept, called the “Camatte57s,” is aimed at bringing parents and children closer together as they work in collaboration on building their ideal car.

The vehicle aims to convey the joy and dreams of motor vehicles to current and future drivers, by providing an opportunity for parents and children to together experience the fun of driving, car customization and car enthusiasm.

Compared to the “Camatte” concept exhibited in 2012, the Camatte57s allows an even greater ease and range of customization possibilities.

The vehicle’s body exterior consists of 57 detachable small lightweight panels to allow easy and extensive color and design customization while the roofless design offers a liberating driving experience while also enhancing visibility to increase ease of customization. The seats are in a closely arranged triangular configuration with one front seat and two rear seats to emphasize family intimacy and facilitate communication.

Camatte57_Concept_002-668Acceleration and braking pedals as well as seats can be adjusted to enable operation by children, while an adult seated in the rear-right seat can assist steering and braking to help develop the child’s driving skills.

Toyota did not reveal the power of the electric motor powering the Canatte57s.

To explain the name of the vehicle, Toyota said the name Camatte is based on the Japanese word for care and is meant to signify “caring for others” and “caring for cars”; the “s” stands for the Japanese word sawaru, which means to touch.

For Toyota, the name thus reflects the idea that people should feel more in touch with each other and with vehicles.

http://pressroom.toyota.com/video_display.cfm?video_id=23578#.UbaJJAXes84.link

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