Tesla Providing ‘Perfect Company Car’ Perks On New Website

Tesla launched a new corporate sales website page, geared toward providing the “Perfect Company Car.”

Like other Tesla website pages, users can review a series of benefits gained by going with a Tesla vehicle. Saving on fuel costs, and having plenty of space for passengers and storage are among them.

Tesla Model S owners are quoted for cost savings, including saving $1,500 a year on gasoline expense when also factoring in the cost of charging. Another owner made a statement from the total cost of ownership perspective, which is a big deal with fleet managers.

“Even though Tesla is about 40 percent more expensive in terms of upfront price, I will be making a great saving over the three years. It’s actually costing me less overall,” said Min Bhogaita, a Model S owner.

Incentives are broken out by those applying to drivers and to corporations. Most all of them apply to every Tesla owner, including the $7,500 federal tax credit, state incentive programs, preferential parking spots, carpool lane access in a few states, and lower maintenance intervals and costs.

Corporate clients will have their $2,500 deposit exempted. Reduced company car taxation is also mentioned. Vehicle safety, a top consideration for fleet managers, is mentioned through the NHTSA 5-star rating, which Tesla achieved on the Model S.

Those filling out the contact form are asked to identify themselves as a fleet manager or company car driver.

Last year, Tesla hired a fleet sales veteran when naming Michael Stafford as its North American corporate sales manager. Prior to Tesla, he’d spent years with Audi of America as a senior commercial accounts manager; and he’d worked for fleet management companies before Audi.

While it’s not listed on the Tesla corporate sales website, the electric automaker is likely offering corporate clientele fleet discounts. Traditional automakers, especially the Detroit 3, are known for offering incentive discounts and other perks to clients who buy in volume. That can include large corporations, government fleets, fleet management and leasing companies, and car rental companies.

Serving small business fleets has also grown in importance to automakers and fleet service providers in the past few years; that includes small businesses that have a few company cars and individuals who tap into tax incentives.

SEE ALSO:  Tesla Announces Model S Business Lease Program

Tesla’s business leasing program, launched in 2014, was targeted at that niche. That simple and straightforward leasing program was targeted at small- and medium-sized businesses who can deduct the lease payments from their business taxes.

Tapping into Tesla’s maintenance plan is another selling point on the new site. Companies can choose a three-year or four-year maintenance plan which includes inspections. The maintenance list is much shorter than a car powered by an internal combustion engine. It’s still a car and will eventually need the basics covered under the Tesla plan, such as tire rotation, wiper blade replacement, and wheel alignment check and adjustment, if needed.

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