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Sales of the Yaris and Yaris Hybrid are on a roll and to keep up with demand, Toyota announced it will start operating a third production shift at its European Yaris factory starting June 2014. This will allow Toyota to boost production of both the Toyota Yaris and the Toyota Yaris Hybrid. Toyota added this […]

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Toyota’s Prius proved its reliability again in this year’s release of the annual TÜV reliability report. Toyota leads the internationally respected survey with no fewer than 15 models earning a top 10 ranking, including both current and older vehicles. It’s the fourth year running that Toyota has emerged the leading manufacturer in the independent survey, […]

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North America will now be sourcing its Yaris subcompact hatchbacks from France rather than Japan. Toyota Motor Manufacturing France (TMMF) today held an official ceremony to mark the start of production on May 6 of its Toyota Yaris compact car for export to the United States of America, Canada and Puerto Rico. The model produced […]

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The Yaris entered the Toyota lineup in model-year 2007 as a replacement for the dorky Echo. Offered initially in both a two-door hatchback model—which Toyota calls “Liftback”—and a sedan, the Yaris is generally considered the leader of the subcompact triumvirate, which includes the Honda Fit and the Nissan Versa. A four-door hatchback body style was […]

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A couple of weeks ago, we described the battle between Honda and Toyota for the emerging small hybrid segment. Compacts with battery packs and motors could become the most affordable and highest MPG cars on the road—pushing hybrid technology deep into the mainstream market. Yet, the $19,200 Honda Insight and $20,000 Honda CR-Z are the […]

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