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Championship promoter Formula E Holdings has launched the first phase of its official new Web site – www.fiaformulae.com – for the FIA Formula E Championship. The promoter said this new platform contains all the latest news, images and information on the series which begins in 2014 and will see fully-electric Formula cars competing in 10 […]

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Yesterday marked the official launch of the new global brand Web site for McLaren Automotive, including insight on how the hybrid P1 and other performance cars were created. This digital initiative is aimed at offering unparalleled inside access to McLaren and introducing a new global audience to the British brand. The new site and exclusive […]

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Yesterday BMW launched the Electronaut Effect, a digital tool giving consumers access to key aggregated data about the range, cost savings and positive environmental impact that actual BMW ActiveE drivers – called “Electronauts” – are experiencing across the country. BMW said this unfiltered information, updated weekly, will help inform consumers’ decision about purchasing an electric […]

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