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Ever wondered who improves the vehicles we drive? Toyota gave a glimpse of one of its engineers in charge of improving its hybrid cars, Eric Dede. Toyota said futuristic concepts such as space and astronautics have always consumed Eric’s attention. That’s how he ended up as a senior engineer for the University of Michigan’s Space […]

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The United States’ oldest National Park will be receiving more battery power. Toyota Camry hybrid batteries will soon be used to power the Lamar Buffalo Ranch field campus in Yellowstone National Park. Toyota said it’s a new lease on life for the batteries and new, zero emission, energy option for the Park. The company said the […]

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Toyota announced it is using one of the hardest materials in nature, silicon carbide, to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 percent. The company and its partners announced May 20 that they have developed a silicon carbide (SiC) […]

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Toyota UK is celebrating 100,000 hybrid vehicles sold since its technology was launched. It was 14 years ago, on Oct. 19, 2000, that Toyota began UK sales of its first-generation Prius. Toyota said the 100,000th hybrid sold in the UK is British-built, an Auris Hybrid Touring Sports in top-of-the-range Excel trim, produced by Toyota Manufacturing […]

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Toyota is seeing success with its new hybrid powered race car. Toyota Racing continued its winning start to the FIA World Endurance Championship with another victory in the second race of the season at Spa-Francorchamps in Belgium Saturday May 3. The automaker said these early results give the team a great platform on which to […]

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The man originally responsible for the Toyota Prius’ development has predicted the company’s global market share for hybrids will soon increase from 13-14 percent to 20 percent. “I foresee hybrid models pretty soon reaching 20 percent of global sales from about 13 percent to 14 percent now,” said Toyota Chairman Takeshi Uchiyamada in an article […]

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Yesterday, as Toyota Motor Corporation announced it will be launching more hybrids, it said it has crossed the six million unit global milestone in record time. Its 6.072 million sales include cumulative deliveries of its brands including Toyota, Lexus and other regional nameplates through the end of December 2013. Toyota added the latest million-unit milestone […]

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The 2014 Toyota Highlander Hybrid made its world debut November 20 at the 2013 Los Angeles Auto Show. This 2014 model marks the start of the third-generation Highlander gas-electric mid-size hybrid SUV. Toyota said its new Highlander Hybrid features a progressive silhouette, flush-mounted roof rails for improved aerodynamics, and sculptured side-door panels.  The exterior has […]

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As of October 2013, hybrids have been purchased by three million Americans since Honda introduced the Insight in December 1999 and sold its first 17 units. After that, and the rise of the Toyota Prius beginning in 2000, automakers have introduced more hybrid cars, SUVs, trucks and in 2013 the U.S. has 40 models being […]

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Last week in Michigan, we had opportunity to sample Toyota’s European and UK-market Auris Hybrid, and came away impressed with its driving dynamics, aesthetics, and functionality, not to mention a compelling spec sheet. What’s so special about its specs? For starters, the freshly minted Auris gets improved mpg and CO2 emissions over the regular Prius, […]

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