Subaru steadily climbed in a shopper loyalty study for Q1 2013 to the No. 3 position, residing among the top-three brands for the first time since Q4 2009. “As current Subaru owners prepare to off-load their current vehicle, it is easy to reconsider the brand as it offers a diverse lineup, including models that not
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Subaru of America said today that it will please everyone with an AWD Twin-Turbo Convertible two-seater Diesel Hybrid BRZ for sale in 2015. Subaru felt compelled to release this information following continued media and internet speculation, Subaru declared the new model essentially takes all of the media and internet rumors surrounding the highly successful BRZ
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It is now official, the hybrid coming from Subaru will be the XV Crosstrek Hybrid. Subaru of America, Inc. announced yesterday, the brand’s first-ever production hybrid vehicle, the Subaru XV Crosstrek Hybrid, will debut at the 2013 New York International Auto Show at the Jacob K. Javits Center. Based on the XV Crosstrek crossover introduced
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Better late than never might be the adage Subaru is applying to what may be the Japanese automaker’s first foray into the mass-market with a hybrid vehicle. The Detroit Bureau is reporting that Kenichi Yamamoto, director of product management at Subaru of America, has said that Subaru’s parent company, Fuji Heavy Industries (FHI) is working
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According to a new report from Reuters at the 2011 Detroit auto show, Subaru executives are planning their first hybrid model for the United States in 2013. Sound familiar? That’s because one year ago in Detroit, Masatsugu Nagato, the director of the board of Fuji Heavy Industries, Subaru’s parent company, promised its first hybrid in
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In May, Subaru announced its intentions to produce the first Subaru hybrid gas-electric vehicle by 2012. Speaking from the Tokyo Motor Show yesterday, Ikuo Mori, president of Fuji Heavy Industries Ltd., maker of Subaru cars, reiterated the company’s hybrid plans, saying that a hybrid would help Subaru meet tougher US fuel economy rules. He did
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The new Subaru Hybrid Tourer Concept is cool—but Subaru fans are losing patience with the company’s hybrid promises. If ever there was an automotive brand that embodied the spirit of hybrid cars—urban, progressive, outdoorsy, family-oriented—it would be Subaru. Furthermore, Toyota, the hybrid leader, owns 16 percent of Fuji Heavy Industries, the maker of Subaru cars.
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Fuji Heavy Industries Ltd., the maker of Subaru cars, announced plans this week to introduce a gas-electric hybrid car by 2012. Fuji Heavy will rely on Toyota, which owns a 16 percent stake in the company, to help with vehicle development and technology. In 2005, Subaru unveiled a sporty two-seat hybrid concept car, the Subaru
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The Achilles Heel of electric cars has been the limited range they can travel between charges. Compared with a gasoline engine, which can travel hundreds of miles on a tank, electric vehicles are often limited to 100 miles or less. Perhaps that drawback has been exaggerated—considering that American drivers usually drive less than 40 miles
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When it comes to building cars, Subaru has always followed its own drummer. Aside from Porsche, it’s the only carmaker using horizontally opposed “boxer” engines—which lower the car’s center of gravity, neatly complementing their signature “symmetrical” all-wheel-drive system. From capacious if agricultural Outback station wagons to balls-to-the-wall screaming rally cars like the WRX, Subaru are
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