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Drivers of new vehicles are not replacing traditional media with the Internet, but they are accessing traditional media content through alternative digital channels. This is one of the conclusions that can be taken out of the recently released J.D. Power 2014 U.S. Automotive Media and Marketing Report —Summer. The report has been conducted regularly since […]

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The automotive arm of consulting firm J.D. Power has been observing the automotive world for years and has been observing EV’s progression, both for its own clients and for the consumer. Tuesday, July 9, the firm released a few EV-specific observations. Some observations will be obvious to those in the know, but it they are […]

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