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Toyota is a little late with a subcompact crossover SUV, but the C-HR hybrid is on sale now in Europe and comes to the US in spring 2017. In an interview with the trade journal Automotive News, Toyota Europe CEO Johan van Zyl said the C-HR is a key to the automaker’s goal of increasing […]

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Nearly two decades after the first Toyota Prius went on sale in Japan, the cost of hybrid technology is now less than diesel, according to the original Prius lead engineer, Satoshi Ogiso. In an exclusive interview with Forbes’ contributor Bertel Schmitt, Ogiso said a cost advantage for the technology he was part of from the […]

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During an event last week at its technical center in Shanghai, General Motors summarized the company’s near term electrification plans for the Chinese market. According to Executive Director of Electrification, Larry Nitz, GM is accelerating the launch of electrified vehicles – called “new energy vehicles” (NEVs) in China. The company intends to build a local […]

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We hear the question often: do hybrid vehicles really save money? Research company Vincentric, specialized in cost-of-ownership data, studied the matter. In releasing its most recent Hybrid Analysis, the company stated 10 of 31 hybrid vehicles analyzed were identified as having a lower total cost-of-ownership than their closest all-gasoline counterpart. Over the past three years […]

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TrueCar, Inc. reports a shift in consumer new vehicle preferences this year, away from hybrids and toward pickup trucks. The negotiation-free car buying and selling platform reported demand for Toyota’s Prius is softening, as gas prices stabilize. Simultaneously, the company stated a sustained economic recovery is boosting demand for full-size pickup trucks. This shift in […]

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Lexus has announced a revised CT 200h hybrid will see the light for 2014. The world premiere of the 2014 Lexus CT 200h will take place at the 2013 Guangzhou Motor Show in China on Nov. 21. Lexus said when the CT 200h was introduced in 2010 it was the world’s first full hybrid luxury […]

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Subaru’s 2014 Impreza and XV Crosstrek models, including the hybrid, earned a 2013 IIHS Top Safety Pick+ award for good performance in each of the Institute’s crashworthiness evaluations, including the small overlap front test. These ratings apply to both 4- and 5-door body styles of the Impreza, excluding WRX/STI, and all XV Crosstrek variations, conventionally-powered […]

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Chrysler is jumping back onto the hybrid bandwagon, entering in a research partnership in Canada that should result in vehicle electrification. The cooperative agreement was announced today by Chrysler Group LLC, and it entails a 5-year, $18.2 million agreement with McMaster University in Ontario, with funding support from the Canadian government, to develop next-generation, energy-efficient, […]

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Such a venture was set to happen and many will wonder why it is happening only now. Curry’s Auto Service announced last week that it has partnered with Automotive Research and Design (AR&D) to form a new joint venture exclusively for hybrid vehicles, called The Hybrid Shop (THS). Curry’s Auto Service describes itself as one […]

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Audi released some information about its Geneva presence and an electrified A3 is part of the plan. The company said it is working intently to electrify the drivetrain using plug-in hybrid technology. To demonstrate this, the brand with the four rings is showing the Audi A3 e-tron at the 2013 Geneva Motor Show. The close […]

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