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Mazda Canada announced sales in June were again led by the compact Mazda3, with 3,213 sold.
Over 60 percent of all Mazda3’s sold in June were equipped with the fuel-efficient SKYACTIV Technology, which also accounted for 68 percent of total vehicles sold in June.
The 2014 CX-5, now available with a new, more powerful SKYACTIV 2.5L engine, saw sales reach higher levels again in June, increasing the year-over-year sales by 24 percent and up year-to-date 44 percent compared to 2012.
Mazda used a special event in Manhattan’s Chelsea neighborhood to celebrate the tenth anniversary of the Mazda3 and reveal the all-new 2014 Mazda3 last week.
Coming to the market in Fall 2013, the new Mazda3 is the third vehicle in the Mazda line-up to feature the alluring KODO design and the full suite of SKYACTIV Technology, including the new 2.5L SKYACTIV-G engine which recently debuted in the Mazda6 and CX-5. The 2014 Mazda3 will also be available with i-ACTIVESENSE safety technology, including Mazda Radar Cruise Control (MRCC), High Beam Control (HBC), and Smart City Brake Support (SCBS).
“SKYACTIV Technology is the cornerstone of our new model line-up, and with the all-new 2014 Mazda3 joining the Mazda6 and CX-5 soon, it is becoming even more prevalent,” said David Klan, Senior Director, Sales, Marketing and Regional Operations. “The fully SKYACTIV 2014 Mazda3 is going to re-establish Mazda at the forefront of the compact segment as it did in 2004 when it first debuted.”
Total year-to-date sales of 35,941 are down by 4 percent through the first half of 2013.