Earlier this month, Chinese brand Qoros opened its first purpose-built Shanghai dealership – Shanghai Guanshan Automobile Sales and Service Co., Ltd.
“We are very grateful to have full support from our dealers at this very early stage in our sales launch,” said Mr. Guo Qian, Qoros Chairman and Chief Executive Officer. “As business partners, we join hands with the shared aim of creating a successful international car brand headquartered in China. Shanghai enjoys a unique location at the Yangtze River delta, and is regarded as one of Qoros’ key regional markets. Working with our dealer partners, Qoros will deliver high-quality products and customized services to meet the varied and sophisticated demands of consumers in Shanghai and the surrounding areas.”
The first model available from the Shanghai Guanshan dealership is the Qoros 3 Sedan, Qoros’ first series production model. This sedan is set to be offered in hybrid version in the near future according to Qoros.
The Chinese company said since it made its global debut at the Geneva Motor Show and Shanghai Auto Show in March and April 2013, the Qoros 3 Sedan has received widespread acclaim for its enduring elegance, refined driving experience, innovative infotainment system and European standards of quality.
In September, the Qoros 3 Sedan became the first car developed in China to be awarded five stars in Euro NCAP crash tests, and also earned the highest score so far in the organization’s 2013 assessment program.
Shanghai Guanshan Automobile Sales and Service Co., Ltd. is located on Xinsong Road in the Minhang District of Shanghai. Qoros said besides the traditional sales function, the store is dedicated to providing customers with an enjoyable, effortless and seamless experience thanks to the open, uncluttered store environment, advanced technology and highly attentive, extensively-trained staff. Customers can explore the attributes of the Qoros brand in dedicated configuration, multimedia and interactive experience zones.
Qoros said its dealer network is developing steadily on schedule. At present, Qoros has signed up 120 dealers across China, with the first wave of dealers opening before the end of the year. Qoros plans to have a network of well over 100 dealerships open by the end of 2014.
Qoros added its Customer Call Center was officially opened to Chinese consumers in October offering year-round operator services.