British Columbia’s Modo carsharing service is in full expansion and favors the Prius as it renews its fleet of 250 vehicles.
In total, the not-for-profit carsharing coop has spent over $1 million purchasing new vehicles since October 1, the start of its fiscal year. Most of the cars purchased were Prius Liftbacks, but Douglas Dunn, Modo’s Fleet and Operations Manager stated several new Prius v and Prius c models have also been ordered.
“We haven’t planned a major vehicle expansion for a few years now, as we’ve been focused on growing our membership and improving our carsharing experience,” says Phil Baudin, Modo’s executive director. “We had a great year last year, and we felt that 2012 being our 15th birthday would be the right time to expand our fleet with new vehicles and new locations.”
Modo has plans to add over 20 new locations this spring.
Modo’s new locations were strategically chosen both to infill neighborhoods with high carsharing demand and to reach out to neighborhoods where carsharing has room to grow. The new locations span seven municipalities and include River Market in New Westminster, Central City in Surrey, and Modo’s first ever carsharing location in Richmond.
Modo is a carsharing co-operative, meaning members who purchase shares in the co-op are part owners. It is the largest carsharing co-operative in North America and a founding member of both the international CarSharing Association and the recently formed Federation of Canadian Carsharing Co-operatives.