While I don’t doubt that some people out there buy Priuses to be seen as environmentally aware, that’s unlikely to be the case for most drivers. After all, it was the first mass-produced hybrid on the market (thus also the most well-known) in the U.S., and it still has the highest fuel economy rating. That by itself is enough to attract a lot of buyers.

Nevermind the fact that CNW is a marketing company (I trust true scientists over the word of spin doctors), and that they also claimed that the hummer is more environmentally friendly because H2 drivers will drive their cars further in their lifetime.

They’re essentially the John Stossel of “automotive research”. They seek out contrarian positions because it generates publicity. It’s sad that people will give these exposed sophists press just because of the base novelty of inversion. It is even more disturbing that such a large segment of the population buys into it without any thought. And so long as this holds, we’ll continue to see companies like these claiming that: charity is immoral; pollution is good; up is down; down is up; war is peace; freedom is slavery; etc., etc.