Porsche Aiming to Sell 20,000 Mission E Supercars After 2019 Launch

Porsche’s chief has predicted the upcoming Mission E electric supercar will make up 10 percent of the company’s sales.

After it launches in 2019, the 600-horsepower Mission E will make for one out 10 of its cars sold globally, said CEO Oliver Blume.

“We have calculated a quantity in the order of about 20,000 for the Mission E,” CEO Oliver Blume told Automobilwoche, an affiliate of Automotive News.

Porsche first revealed the Mission E concept at the 2015 Frankfurt auto show. Porsche said the supercar will be able to go from 0 to 100 kph (62 mph) in under 3.5 seconds, beating the Porsche 911’s 4.2 seconds. The company has said the Mission E will have a driving range of more than 500 km (310 miles) per charge.

The automaker is spending about 1 billion euros ($1.1 billion) to introduce the all-electric car. The Mission E will be built at its Zuffenhausen plant in Stuttgart, Germany.

Mission E will be an important part of Porsche, and parent company Volkswagen Group, emerging from the diesel emissions reporting cheating scandal.

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Porsche’s labor boss Uwe Huck has said that the automaker needs to sell at least 10,000 Mission Es a year to make a profit. CEO Blume’s target is twice that sales volume.

If the Mission E reaches 20,000 units sold for the year, it would be about a quarter of the volume achieved by the Macan SUV, the brand’s top-selling model. That Macan makes up about 40 percent of all Porsche sales.

Last year, the German automaker’s global vehicle sales rose 19 percent to 225,121 sports cars and SUVs.

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