Pebble Technology is going to provide Mercedes-Benz with new in-vehicle solutions.
Mercedes-Benz has announced a strategic partnership with Pebble Technology in the run-up to the 2014 International Consumer Electronics Show (CES).
The automaker said this partnership gives early access to some of the newest hardware and early releases of application programming interfaces (APIs) offered by the Silicon Valley-based company. Mercedes-Benz says this will allow it to develop innovative integrated applications that pave the way for the future of in-vehicle use cases.
At its CES booth, the German luxury car company said it will demonstrate how an intelligently networked vehicle becomes a part of the “internet of things” – and what benefits this can have for the customer. For this proof of concept, the developers at Mercedes said they have reinvented the Digital DriveStyle app in order to allow it to communicate with Pebble smart watches.
Pebble’s smart watch is said to act as a “second screen” for your smartphone. This wearable device unlocks some interesting features for the connected car; for example, when away from their vehicle, Mercedes-Benz drivers can review important vehicle information at a glance like fuel level, door-lock status, and vehicle location using their Pebble smart watch, even when they are outside the vehicle.
When hopping into their car, the companion Pebble smart watch app transforms, alerting its driver to real-time hazards through V2V technology like accidents, road construction, or stalled vehicles by vibrating the watch.
On top of this, the companies said users pairing their Pebble smart watch can customize the three watch buttons to activate their favorite Digital DriveStyle features like reporting hazards, auto-routing, Siri activation, remote-controlling media, or quickly showing nearby traffic conditions.
Mercedes-Benz was the first ever automobile manufacturer to open its own research facility in Silicon Valley.
In the eye of Mercedes-Benz, in addition to creativity and invention, Silicon Valley mainly stands out on account of its unique culture of collaboration, involving short distances, networking, innovation and informal meetings. The physical proximity to companies such as Google, Apple and Facebook, as well as small, creative start-ups, allows Mercedes-Benz to integrate innovations into its vehicles quickly and in close cooperation with its partners, as well as to keep pace with the world of consumer electronics in terms of development cycles.
The company said this newly announced strategic partnership with Pebble Technology is a further example of this culture of collaboration.