Clean Diesels Poised for Continued Growth in U.S.
Published October 26, 2011

Not so long ago the U.S. vehicle market was all but diesel-free, thanks in part to California's strict air standards that prohibit high nitrogen oxide emitters. But with the debut of the Volkswagen Jetta TDI in 2008 and subsequent releases from Mercedes, BMW and Audi, diesel's fortunes here are beginning to change. Far from the bulky, smog-billowing V6s of the 1970s and 1980s, the new generation of clean diesel vehicles are smaller, turbocharged, fuel efficient, and most importantly, their smog emissions are sharply lower—meaning that they are now legal in all 50 states.
At 42 mpg highway, the 2012 Jetta TDI is more powerful and offers a 9-mpg fuel economy improvement over the standard 4-cylinder Jetta S, making it a competing consideration for many hybrid shoppers. The success of the Jetta has helped to trigger a slow but steady increase in the number of oil-burning cars sold in the United States. So far this year, diesel sales are up more than 30 percent over 2010—when they were up 40 percent over 2009 levels. According to John Breneman, executive director of the U.S. Coalition for Advanced Diesel Cars, sales of clean diesels will only continue to grow as the Corporate Average Fuel Economy standard in the United States increases toward 54.5 mpg in 2025.
“Emission regulations are now about the same in Europe and the U.S., even California, so it makes it economically feasible for auto makers to develop one product for all those markets,” Breneman told Ward's Auto last week.
This year, Chevy announced that it will market a diesel version of its popular Cruze compact for 2013 that is expected to achieve fuel economy in the 50-mpg range. In the next two years, Audi says it will offer TDI versions of its A6, A8 and Q5 models. The carmaker already sells its A3 and Q7 here.
So far, the new diesel market seems to be constrained less by consumer demand than the willingness of carmakers to offer the technology. “When given a choice between a diesel- or gas-powered Jetta, 33% of motorists opt for the higher-mileage diesel. But when the supply of diesels is gone, it takes at least six to eight more weeks for the boat to arrive with a fresh supply,” said Breneman. “Ford, Toyota or Honda haven’t got a diesel for the U.S. yet, but get ready for 2013-2014. That’s when we’re going to see a lot more diesels.”
Related Articles
- Mercedes Hydrogen F-Cell Uses LEDs To Blend In
- Biofuels Industry Hopes Floodgates Will Open for Cellulosic Ethanol in 2013
- Honda Announces Pricing for Natural Gas Civic, but Comparing it to Other Models Could Prove Difficult for Consumers
- Oil Sands Pipeline Moves Closer to Approval, But Will it Save You Money at the Pump?
- GM Exploring Natural Gas Engines for Consumer Vehicles






29 weeks ago
I'm waiting for a diesel hybrid! I know this makes for a more expensive car, but I bet that they could get mileage in the 60's or higher, without sacrificing size or safety!
29 weeks ago
Chevy Volt + Diesel range extender, please.
29 weeks ago
I think it is funny that they refer to them as "oil burners". Lets all remember that "gasoline" is deriverd from the same oil, and it is more refined. In the clean diesel they are just doing some refining in the engine.
Oh, and us Americans are getting the short end of diesel technology. That Cruze diesel has been in production for awhle in Australia, and I know there is a 60mpg Ford Focus or Festiva in GB. The automakers won't bring them here because the American car buyer won't buy them. They only understand dollars and sense, buy the enough of the foriegn cars and they will offer them.
29 weeks ago
Those VW's are quietly great MPG performers with good torque (the TDI's). We definitely will see plug-in diesels, it is just a matter of time.
MrEnergyCzar
29 weeks ago
So the TDi gets 9mpg more than the non diesel Jetta on the highway?
That's great! Oh by the way. Don't forget to add an extra 10% (or more depending on where you live) in weekly fuel costs. Also, the base TDi is $6,000 more than the base Jetta. According to VW's website.
So for $6,000 more, plus 10% increase in fuel costs you get an extra 9 mpg highway. Sounds reasonable to me.
29 weeks ago
Capt. Concernicus - the Base TDI is any but base unfortunately. So yes, if you want the absolutely cheapest Jetta, the TDI may not make sense. But compare it to a similarly equipped gas Jetta and the TDI is usually around maybe $2,000 more... how many people (used to?) pay that much for the privilege of a V6? Go with the TDI and you get power and economy...
I'm excited that the Cruze diesel is really coming! VW's trail blazing may have finally paid off. I've been driving an 03 Golf TDI (manual) for five years now... it's a great car!
29 weeks ago
Not sure where the 9 mpg improvement over the base gasoline version comes from. In the automatic transmission versions, the highway mileage is more like 13 mpg greater (42 mpg vs 29 mpg).
Even if you take the 9 mpg improvement, 42/33 = 27.3% increase in fuel mileage, which is greater than the 10% increase in fuel cost. According to EPA 5-cycle mileage data, in a mix of highway/city driving, the difference is more like 40%, again >>10%. In the new Passat (and the Audi A3), the difference is almost 50%.
The price differential for the vehicles themselves is more like $2500 if you include all of the standard equipment that is otherwise optional on the base Jetta. Based on historical data, that difference is more or less maintained at trade in.
29 weeks ago
Doesn't know what he is talking about. The TDI, esp the wagon is a much more refined vehicle than the base Jetta. Its esily worth the differnce. The interiors way nicer, it has more features and the new newer non -TDI's have a lessor suspension. The TDi also offers a better power profile than the gas engine. Esily woth the $6000 difference you mention
29 weeks ago
Does anyone know what happens with emissions in these vehicles, over the lifespan of the car? We might be depending on motorists to keep these cars well serviced as they get old, to preserve us from death by cancer. I think a hybrid, by using electricity for some propulsion, will be better than pure petrol even when unserviced. An unserviced petrol car will be bad, and an unserviced diesel... Have you ever been stuck behind one? Can hardly see for the particulates!
There is a diesel hybrid coming, and it sounds exciting: its a diesel plugin hybrid with amazing economy from Volvo.
29 weeks ago
@ simon -
USEPA conducted a study in 2008 ("Analysis of Particulate Matter Emissions from Light-Duty Gasoline Vehicles in Kansas City") which showed that most of the older petrol cars (15+ years) had PM emissions that exceeded 50 mg/mile (0.05 g/mile). Some even exceeded 250 mg/mile (0.25 g/mile). For comparison, the CARB certified emissions (@100,000 miles) of 2002 VW Jetta TDI was 0.05 g/mile (50 mg/mile). So even if the emission control for PM (DPF) becomes non-functional, the PM emissions likely won't be any worse than older petrol cars. Granted, older hybrids probably aren't as bad as straight petrol vehicles (EPA didn't specifically identify the vehicles it tested), but any vehicle that isn't maintained will be an issue as far as emissions are concerned.
Furthermore, studies in the U.S. have shown that PM from petrol vehicles are responsible for 3 times as much of the ambient PM mass than diesel. These studies predated widespread use of DPF on diesel vehicles, so the relative contributions will likely widen even farther as all new diesel vehicles now have DPF as OEM equipment.
29 weeks ago
Hmm it looks like your blog ate my first comment (it was extremely long) so I guess I'll just sum it up what I wrote and say, I'm thoroughly enjoying your blog. I too am an aspiring blog writer but I'm still new to everything. Do you have any recommendations for rookie blog writers? I'd definitely appreciate it.
29 weeks ago
27 weeks ago
I've had diesels since 1979. Oil companies are aware of fact that if all vehicles were diesel we would import no oil and competitive costs of fuel would be driven down, down, down!!
25 weeks ago
This was so very interesting and fun for me to read. I have really enjoyed this information so much. This is great and fun for me to read. Thanks - Building regulations Part L Experts.
25 weeks ago
I have always owned various V8 engine BMWs, VWs and a Land Rover for the past 15 years. I recently purchased a VW Jetta Wagon TDI. I am so impressed that I keep looking for other TDI options by other car makers. My average mpg is 36. In comparison my V8 engine cars always averaged between 14-17 mpg. What I did not expect is how much fun the high torque brings to the driving experience. I only hope that more Americans begin to learn and love turbo diesel engines. Maybe then we can have true choices like Europeans have had for years. Once you own one, it has hard to go back to gas engines. My other car is a BMW 650i convertible. I have more fun driving the Jetta TDI with the Dual Clutch transmission?!
24 weeks ago
I'm really glad to see VW leading the charge bringing diesel engines to the US market. Their most recent line up is looking pretty darn good with all the diesel varieties.
It's a shame other manufacturers are so slow to follow suit. I can only hope Chevy does indeed come out with the diesel Cruze.
As a diesel mechanic, I may be a bit biased, but I really think they have a lot to offer. I do a lot of highway driving, so hybrids simply don't give me as much benefit. For about the same amount (or less in many cases), I can upgrade to a diesel option instead and enjoy much better highway mileage.
23 weeks ago
This was really a great and helpful article for me to read. I have enjoyed all of this very cool and fun information so much. This was very great to me. Thanks - Experience Days
23 weeks ago
This was really so very interesting and fun for me to read. I have really enjoyed this so very much its crazy. I really love this awesome and fun website. Thanks - Gartenteich
22 weeks ago
I really have learned so much from this great and interesting website. This has really been great and I really do appreciate all of this so much. Designer jewellery
19 weeks ago
I have really enjoyed reading all of this great and helpful information. This has really been so very special to me. This was great. Dial Direct Car Insurance
18 weeks ago
Yes. Please make diesel hybrids for the U.S. They have them in Europe.
18 weeks ago
This was really a great and fun article to read. I have enjoyed this so much. I cant wait to read more of this valuable information. This was really great. ppi claim form
18 weeks ago
I really have enjoyed reading all of this great and fun information. This was really a great and fun article to read. I really appreciate this resource. IFRS
18 weeks ago
This was really so very cool and fun for me to read. I have really enjoyed reading this great and fun information. Thanks - Mobile phone recycling
17 weeks ago
I really have enjoyed this great and fun information so much. This was really a great treat for me to read. This was so awesome. iPad Accessories
15 weeks ago
This is first time i am visiting on this site and this site is really fantastic..Thanks for sharing this site with us..!
wedding limo service guelph
15 weeks ago
I recently came across your blog and have been reading along. I thought I would leave my first comment. I dont know what to say except that I have enjoyed..
heizöl
15 weeks ago
I love to invest my spare time over here..This site is really fantastic..Thanks for sharing this site with us..
Kam.Agra
14 weeks ago
I'm impressed. You're truly well informed and very intelligent. You wrote something that people could understand and made the subject intriguing for everyone. I'm saving this for future use.
headlight restoration
14 weeks ago
I'm impressed. You're truly well informed and very intelligent. You wrote something that people could understand and made the subject intriguing for everyone. I'm saving this for future use.
Immobilien
14 weeks ago
I appreciate the information provided on your site and enjoyed reading your blog. Thanks for all the enthusiasm to offer such amazing articles. drucker
14 weeks ago
This was a splendid and fun article to read. I really do appreciate all of this great information so much. This was really very special and fun to read. iPad Cases
13 weeks ago
Can you post more articles on this topic? Thanks for providing such an interesting article. preis günstiger
13 weeks ago
You made some good points there. I did a search on the topic for quite some time and found most people will agree with what you said. I certainly do.
Waldorf Frommer
12 weeks ago
Yes, I agree with many of the comments here, this post is quite informative overall. Versicherungen
12 weeks ago
These are issues of great importance and interest, I appreciate the information provided on your site. Unkrautvlies
12 weeks ago
Pretty good post. I merely stumbled upon your website and wanted to say that I have really enjoyed reading through your blog posts. Any ways I'm going to be subscribing for your feed and I hope you post again soon. König der Löwen Tickets
12 weeks ago
Thanks for this wonderful post and hoping to post more of this blog here. I am a newbie and your success is very much an inspiration for meTaylormade R11 Driver
12 weeks ago
This was such a great and interesting and fun article. I have learned so much from this great site. This was really very awesome to read. Sarasota physical therapy
11 weeks ago
Thanks for this wonderful post and hoping to post more of this blog here. I am a newbie and your success is very much an inspiration for meRV Storage in Corona California
11 weeks ago
Great info! I recently came across your blog and have been reading along. I thought I would leave my first comment. I don’t know what to say except that I have enjoyed reading. Nice blog. I will keep visiting this blog very often
koty norweskie leśne
11 weeks ago
This was really a very speciak and helpful article for me to read. I cant wait to read more from this great and fun site. This was really so much fun to read. Coated steel
11 weeks ago
A very interesting site all worthwhile to visit. I'm glad I found this article. It has helped me a lot. Keep up the good work. LR
11 weeks ago
I have no point to raise in against of what you have said. You possess lots of understanding on this subject. Thanks for taking the time to discuss this, it is extremely helpful for me. Kredit
11 weeks ago
This article is really useful and have been looking for some information on this topic. Great job and waiting for your next update. Smartphone Test
10 weeks ago
Really enjoyed reading this. Thank you for sharing this valuable information with us. I have bookmarked this site and will be sure to check for updates. Möbel
10 weeks ago
I think that this was really a great and fun article to read. I cant wait to read more of this awesome and fun information. This was so much fun. Nissan Juke
10 weeks ago
This is a great think to say ,I can suggest everyone that read the articles ,50cc motorbikes
10 weeks ago
I realize it something is funny and interesting we can know some thing new .50cc motorbikes
10 weeks ago
I'm driving on LPG. With today's fuel prices. That can not pay more human.
9 weeks ago
With all the sites out there with almost useless information it's nice to find a blog whose admin takes the time to create good material. Jobs Wolfsburg
9 weeks ago
Very useful post. This is my first time i visit here. I found so many interesting stuff in your blog especially its discussion. Really its great article. Keep it up. fort worth condos
9 weeks ago
This is such a great resource that you are providing and you give it away for free. I love seeing websites that understand the value of providing a quality resource for free. It’s the old what goes around comes around routine.Clomid
8 weeks ago
thanks for this usefull article, waiting for this article like this again. Dildos
8 weeks ago
The automakers won't bring them here because the American car buyer won't buy them. They only understand dollars and sense, buy the enough of the foriegn cars and they will offer them.Thank you for sharing this valuable information with us. I have bookmarked this site and will be sure to check for updates.
Regards
http://www.lawyer-burnaby.ca/ Burnaby Lawyers
8 weeks ago
I found that site very usefull and this survey is very cirious, I ' ve never seen a blog that demand a survey for this actions, very curious... wie kann ich schnell abnehmen
8 weeks ago
Wow i can say that this is another great article as expected of this blog.Bookmarked this site. best universities in the world
8 weeks ago
Thanks for the valuable information and insights you have so provided here...
Classifieds
8 weeks ago
Hi! Thanks for the great information you havr provided! You have touched on crucuial points!
Menopause
8 weeks ago
nice bLog! its interesting. thank you for sharing....
Haarausfall Frau
7 weeks ago
This is really a nice and informative, containing all information and also has a great impact on the new technology. Thanks for sharing it.. clothes rail
7 weeks ago
Very useful post. This is my first time i visit here. I found so many interesting stuff in your blog especially its discussion. Really its great article. Keep it up. video production
7 weeks ago
Positive site, where did u come up with the information on this posting? I'm pleased I discovered it though, ill be checking back soon to find out what additional posts you include. noise cancelling headphones
7 weeks ago
Your website is really cool and this is a great inspiring article.
How to Become A Wedding Planner
7 weeks ago
Thank you for taking the time to publish this information very useful! stunt scooter
7 weeks ago
This was really such a great and fun article to read. I really do think that this was very awesome to read. patio umbrellas
7 weeks ago
Really a great article to read. I have enjoyed reading this so much. I cant wait to read more. This is awesome. Iron Fist Clothing
7 weeks ago
I high appreciate this post. It’s hard to find the good from the bad sometimes, but I think you’ve nailed it! would you mind updating your blog with more information? gluten free
7 weeks ago
I found that site very usefull and this survey is very cirious, I ' ve never seen a blog that demand a survey for this actions, very curious... xtremeno
6 weeks ago
This is truly a great read for me. I have bookmarked it and I am looking forward to reading new articles. Keep up the good work!
lupus symptoms
6 weeks ago
Positive site, where did u come up with the information on this posting? I'm pleased I discovered it though, ill be checking back soon to find out what additional posts you include.
web hosting
6 weeks ago
This type of message always inspiring and I prefer to read quality content, so happy to find good place to many here in the post, the writing is just great, thanks for the post.. towels wholesale
6 weeks ago
This type of message always inspiring and I prefer to read quality content, so happy to find good place to many here in the post, the writing is just great, thanks for the post.. Classifieds
6 weeks ago
I am happy to find your distinguished way of writing the post. Now you make it easy for me to understand and implement the concept. Thank you for the post. reverse email lookup
6 weeks ago
I was surfing net and fortunately came across this site and found very interesting stuff here. Its really fun to read. I enjoyed a lot. Thanks for sharing this wonderful information. Mexican Pharmacy
6 weeks ago
Thanks for a marvelous posting! I actually enjoyed reading it, you may be a great author.I will be sure to bookmark your blog and will often come back in the future. I want to encourage one to continue your great work, have a nice holiday weekend!
LPG Conversion
6 weeks ago
Thanks for a marvelous posting! I actually enjoyed reading it, you may be a great author.I will be sure to bookmark your blog and will often come back in the future. I want to encourage one to continue your great work, have a nice holiday weekend!
LPG Conversion
6 weeks ago
This article gives the light in which we can observe the reality. This is very nice one and gives indepth information. Thanks for this nice article.
Karmaloop Promo Codes
6 weeks ago
Hi! Thanks for the great information you havr provided! You have touched on crucuial points!
Dyson vacuum
6 weeks ago
I have bookmarked your blog, the articles are way better than other similar blogs.. thanks for a great blog! nuomojamos patalpos
6 weeks ago
I can see that you are an expert at your field! I am launching a website soon, and your information will be very useful for me.. Thanks for all your help and wishing you all the success in your business.
Tunisia Travel
6 weeks ago
Thanks you very much for sharing these links. Will definitely check this out.. shower screens
6 weeks ago
I’ve been searching for some decent stuff on the subject and haven't had any luck up until this point, You just got a new biggest fan! LPG Conversion
6 weeks ago
Admiring the time and effort you put into your blog and detailed information you offer!.. french bistro chairs
6 weeks ago
I can set up my new idea from this post. It gives in depth information. Thanks for this valuable information for all,.. french bistro chairs
6 weeks ago
I just want to let you know that I just check out your site and I find it very interesting and informative..
towels wholesale
6 weeks ago
I like A6, A8 and Q5 models but these model are costly . I love this blog very much because of blog information is very informative and practically true.
Regards,
fog lights
6 weeks ago
Hi this is Sophie , i want share my experience with Hybrid cars, this is time when i go to enjoying my honeymoon in Vietnam, We use flights to Vietnam
And their we hire a luxury hybrid car, and enjoy lot of our our memorable days. When we have free time, always want to go with Vietnam holiday
5 weeks ago
uperbly written article, if only all bloggers offered the same content as you, the internet would be a far better place.. obrazy na sciane
5 weeks ago
Great post I would like to thank you for the efforts you have made in writing this interesting and knowledgeable article
bingo en ligne
5 weeks ago
It proved to be Very helpful to me and I am sure to all the commentators here! feng shui
5 weeks ago
This blog is really great. The information here will surely be of some help to me. Thanks!. Singapore tutor
5 weeks ago
Great article with excellent idea!Thank you for such a valuable article. I really appreciate for this great information..
teatro
5 weeks ago
This blog is so nice to me. I will keep on coming here again and again. Visit my link as well..
car restoration
5 weeks ago
Great write-up, I am a big believer in commenting on blogs to inform the blog writers know that they’ve added something worthwhile to the world wide web!..
Customized Hoodies
5 weeks ago
This is truly a great read for me. I have bookmarked it and I am looking forward to reading new articles. Keep up the good work!. free baby stuff
5 weeks ago
This is a great inspiring article.I am pretty much pleased with your good work.You put really very helpful information... Billigt mobilabonnement
4 weeks ago
I was looking at some of your posts on this website and I conceive this web site is really instructive! Keep putting up..
Lipoplasty Surgery
4 weeks ago
Great to see customers voting with their feet for better economy! Beauty Boxes
4 weeks ago
I like VWs but everyone here knows that they will never sell as many cars as Honda, Toyota or Nissan here in the USA. Worldwide sales is another story. It's all about profitability, just look at PORSCHE and AUDI numbers, they are all low compared to similar brands but look at their profitability per car. Angry Birds Space
4 weeks ago
I really loved reading your blog. It was very well authored and easy to undertand. Unlike additional blogs I have read which are really not tht good. I also found your posts very interesting. In fact after reading, I had to go show it to my friend and he ejoyed it as well!
Cradle Mountain, Tasmania
4 weeks ago
Only aspire to mention ones content can be as incredible. This clarity with your post is superb and that i may think you’re a guru for this issue. High-quality along with your concur permit me to to seize your current give to keep modified by using approaching blog post. Thanks a lot hundreds of along with you should go on the pleasurable get the job done.
LPG Conversion
4 weeks ago
I admire this article for the well-researched content and excellent wording. I got so involved in this material that I couldn’t stop reading. I am impressed with your work and skill. Thank you so much. buy shares
4 weeks ago
Your content is nothing short of brilliant in many ways. I think this is engaging and eye-opening material. Thank you so much for caring about your content and your readers.
oval tablecloth
4 weeks ago
I really appreciate the kind of topics you post here. Thanks for sharing us a great information that is actually helpful. Good day!
www.smallbusinessgrantsblog.com
4 weeks ago
This blog is so nice to me. I will keep on coming here again and again. Visit my link as well..
premium travertine tiles
4 weeks ago
I like the valuable info you provide in your articles. I will bookmark your blog and check again here frequently. I am quite certain I will learn many new stuff right here! Best of luck for the next!
transvales
4 weeks ago
The information you have posted is very useful. The sites you have referred was good. Thanks for sharing... transvales
4 weeks ago
Excellent article. Very interesting to read. I really love to read such a nice article. Thanks! keep rocking. dui penalties
4 weeks ago
I admire what you have done here. I like the part where you say you are doing this to give back but I would assume by all the comments that this is working for you as well.
new horoscope signs
3 weeks ago
I am hoping the same best effort from you in the future as well. In fact your creative writing skills has inspired me. bobsweep review
3 weeks ago
This blog is important; the matter is something that not a lot of people are talking intelligently about. I’m really happy that I stumbled across this in my search for something relating to it. Banquetes
3 weeks ago
The post is written in very a good manner and it contains many useful information for me.
recovering deleted files mac
3 weeks ago
I just couldn't leave your website before telling you that I truly enjoyed the top quality info you present to your visitors? Will be back again frequently to check up on new posts. giochi casino
3 weeks ago
hi was just seeing if you minded a comment. i like your website and the thme you picked is super. I will be back.
dialysis technician schools
2 weeks ago
This was a really great contest and hopefully I can attend the next one. It was alot of fun and I really enjoyed myself..
dvd to mp4
2 weeks ago
Great blog, been looking for information about this so great work!! Letting Agents in Washington
2 weeks ago
Impressive web site, Distinguished feedback that I can tackle. Im moving forward and may apply to my current job as a pet sitter, which is very enjoyable, but I need to additional expand. Regards.
juegos casino
2 weeks ago
Great to see such change :) Beauty Trolleys
Post a new comment