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Toronto’s second annual “EV Day” will be held tomorrow, July 18, and Toyota believes this is the place to be if you want to learn more about advanced technology vehicles. Toyota Canada said it will have a major presence at the event, where attendees will be able to get behind the wheel of the Toyota […]

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In two years, consumers will have at least three plug-in car choices from major automakers. After years of taking a wait-and-see approach to plug-in hybrids, Toyota yesterday officially announced its plans to produce and market a plug-in version of the Prius in significant quantities. According to Executive Vice President Takeshi Uchiyamada, the company will sell […]

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Toyota Canada has reached the milestone of having sold 100,000 hybrids in Canada since the introduction of the first Prius fifteen years ago. Not surprisingly considering Toyota has created the niche, of all the hybrids sold in Canada since 2000, more than three quarters come from Toyota and Lexus. “The fuel needed by Toyota hybrids […]

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Apparently, the news piece yesterday about Hyundai testing a family of standalone, dedicated Toyota Prius-fighting hybrid models could be reused today, albeit replacing Hyundai with Ford. A story in Automotive News cites two sources who say Ford’s hybrid will be the company’s first effort not adapted from a traditional vehicle, unlike the current hybridized versions […]

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Toyota UK has posted a video with links to the full story of a TRD-prepped Prius Plug-in Hybrid which set a “lap record” of 698 mpg at 40 mph at the Nürburgring Nordschleife. “Three-digit records are nothing new at the Nürburgring, the go-to location when car manufacturers want to prove the pace of their latest […]

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The fourth-generation Toyota Prius is being delayed half a year from its proposed spring 2015 production launch to December 2015, say unidentified sources at Toyota. Citing a number of vaguely expressed issues the company wants to make sure it gets right, sources told Automotive News the company is of necessity pushing things back. Officially, Toyota […]

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Toyota announced it is using one of the hardest materials in nature, silicon carbide, to develop a semiconductor chip it hopes will improve the fuel efficiency of its hybrids, such as the Prius, by as much at 10 percent. The company and its partners announced May 20 that they have developed a silicon carbide (SiC) […]

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A four-month long survey using 19 secret shoppers inquiring about plug-in cars at 85 dealerships in various states found what anecdotal accounts have been saying for the past three years: the experience can be spotty. That is, while there were exceptions, salespeople frequently gave incorrect answers to specific questions about tax breaks, charge times, operational […]

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The Prius is California’s car, we’ve known this for a few years. Almost a full two months after our 2013 Dashboard was released, Toyota confirmed February 18 the Prius took home the gold in 2013 as the most popular vehicle-line in the Golden State for the second year in a row. The Prius Family (Prius […]

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Toyota is working on its own wireless charging system for the plug-in version of the Prius. The company has announced verification testing is to begin later this month. Toyota explained the new technology allows a vehicle to be charged simply by parking it in alignment with a coil set into the surface of the ground. […]

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