Mercedes Is Dropping Electric B-Class

Mercedes-Benz is dropping the B-Class Electric Drive, in favor of focusing on a new generation of compacts and the EQ brand.

Confirmation of the death of the electrified version of the compact not-quite-a-minivan was give by Mercedes-Benz USA spokesperson Rob Moran to Automotive News. Moran said that production of the slow-selling electric car would end in the third quarter of this year.

SEE ALSO: Mercedes-Benz Announces First EQ Production for 2019

He further said that B-Class electric assembly would stop completely, not just for the U.S. The factory, located in Rastatt, Germany, would convert to the next-generation of compact Mercedes-Benz vehicles for next year. Gas and diesel production of the B will continue, but those vehicles are not currently offered in the U.S.

“Due to our strategic focus on [connectivity, autonomous driving, sharing and electric drive systems] for the mobility of the future, we are planning the step-by-step electrification of our portfolio,” Moran told Automotive News, via email.

Mercedes-Benz sold fewer than 4,000 of the electric Bs since the model went on sale in 2013. They are currently developing a new line of electric vehicles that will be sold under the EQ brand. Those new vehicles will be produced at the same Rastatt plant that currently produces the B-Class Electric Drive. The first EQ, the EQC, is expected in 2019.

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