March 2017 Dashboard

The HybridCars.com monthly sales Dashboard is a collaboration of HybridCars.com and Baum & Associates, a Michigan-based market research firm focusing on automotive issues including the hybrid and electric vehicle market.

Overall sales for March were down from a year ago although they were up from the first two months of this year, since March is the beginning of the “spring selling season.”

Sales in each of the categories were also up in March, and year-to-date sales were up compared to last year for all categories except diesels.

All-Electric

Sales for all-electric vehicles were up from last year on the strength of the Tesla Model X, which was still in launch mode a year ago. The Model S also had a good month, although sales for the quarter were slightly below a year ago. The Nissan Leaf had a decent month, although it will not reach strong levels until the end of the year when a new version appears. The Chevy Bolt has been consistent this year, but sales of 1,000 per month are not that strong even as the vehicle is available in more states. Pricing is unusual, with some vehicles being sold with discounts and some being sold at a premium. Volume should increase throughout the year as availability increases across the country. But, volumes remain below what the vehicle should reach as it is a very strong product with respect to capability. The BMW i3 had a good month, with availability still being a key issue.

Plug-in Hybrids

Plug-in hybrids had a good month as compared to last month and year-ago, as the growth rates for the category were greater than the overall market. The Volt had a very strong month, although the total fell short of volumes achieved late last year. Volumes of the Prius Prime continue to grow and appear to have reached a “normal” level of over 1,500 a month. The Hyundai Ioniq Plug-In Hybrid is new to the category, although volumes are very modest. Volumes for many of the other vehicles in the category including those that are new are limited.

SEE ALSO: February 2017 Dashboard

Hybrids

Hybrids had a better month than in February, and sales for the quarter were up from a year ago. The Fusion hybrid had its best month ever and paced the category (incentives were helpful), ahead of the Prius Liftback (which had a very poor month). Both the Kia Niro and Hyundai Ioniq are new and the Niro appears to be a strong player, in part because it has many of the characteristics of a crossover. While the category leaders did well, much of the growth was negated by declines of many of the other hybrid vehicles. As usual, the RAV4 also did quite well as this hybrid is in a popular segment and is obviously reaching its intended market. While Toyota continues to pace the segment, its share of 55 percent is below the usual result, suggesting that new products from other makers are starting to displace Toyota’s dominance.

Diesels

Of course, the diesel segment continues to struggle although a technical fix has been reached for a small number of the VW diesels that were forced off the market in Fall 2015. Since the Ram Pickup diesel remains off the market (and in fact the investigation is getting more complicated as more federal agencies join the process), the Ford Transit diesel is dominating the category. The Colorado and Canyon diesels are well ahead of last year’s results, although volumes are still modest. While volumes are modest, Jaguar Land Rover is notable in that it is offering a number of products in diesel form.


March 2017 Hybrid Car Sales Numbers

Hybrids sold in the U.S. (March 2017): 32,012
Hybrid Take-Rate: 2.07%

U.S. Hybrid sales for March 2017

MfrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month US Share
FordFusion Hybrid 5,865 18.7%185.1% 15,660 201.5% 5,194 18.32%
ToyotaPrius Liftback 5,798 7.0%-28.7% 15,769 -27.1% 21,632 18.11%
ToyotaRAV4 3,497 13.5%13.8% 9,475 26.2% 7,508 10.92%
KiaNiro Hybrid 2,704 26.2%N/A 4,889 N/A - 8.45%
HondaAccord Hybrid 1,843 -1.3%3513.7% 5,421 2753.2% 190 5.76%
ToyotaCamry Hybrid 1,658 24.4%-5.0% 4,229 -8.1% 4,601 5.18%
ToyotaHighlander Hybrid 1,587 18.5%222.6% 3,497 176.9% 1,263 4.96%
ToyotaPrius C 1,385 0.9%-46.9% 3,900 -41.2% 6,633 4.33%
HyundaiSonata 1,082 -26.4%-42.6% 3,666 -17.4% 4,436 3.38%
ToyotaPrius V 960 7.6%-27.9% 2,619 -28.2% 3,648 3.00%
LexusCT200h 841 83.6%-13.5% 1,692 -28.2% 2,356 2.63%
LexusRX 400 / 450 h 713 40.6%-19.5% 1,663 -31.5% 2,428 2.23%
FordC-Max Hybrid 671 -0.7%-38.6% 1,820 -30.2% 2,609 2.10%
LincolnMKZ 605 6.1%-0.5% 1,642 -2.5% 1,684 1.89%
ToyotaAvalon Hybrid 530 14.2%-31.7% 1,442 -26.0% 1,949 1.66%
LexusES Hybrid 448 35.8%-49.9% 1,020 -52.5% 2,149 1.40%
ChevroletMalibu Hybrid 372 -30.3%18500.0% 1,245 62150.0% 2 1.16%
HyundaiIoniq Hybrid 327 N/AN/A 327 N/A - 1.02%
LexusNX Hybrid 276 50.0%10.0% 639 -12.7% 732 0.86%
KiaOptima Hybrid 245 -4.7%-43.8% 729 -43.5% 1,291 0.77%
InfinitiQ50 Hybrid 152 10.1%-54.6% 418 -41.3% 712 0.47%
HondaCR-Z 129 9.3%-20.9% 336 -30.4% 483 0.40%
NissanPathfinder Hybrid 104 15.6%19.5% 267 19.2% 224 0.32%
InfinitiQX60 Hybrid 76 43.4%-61.0% 173 -61.6% 451 0.24%
AcuraNSX Hybrid 37 -19.6%N/A 133 N/A - 0.12%
AcuraRLX Hybrid 30 11.1%57.9% 68 38.8% 49 0.09%
BuickLacrosse Hybrid 22 83.3%-73.5% 52 -81.9% 288 0.07%
HondaCivic Hybrid 15 87.5%-91.0% 39 -91.7% 470 0.05%
SubaruXV Crosstrek Hybrid 12 100.0%-96.4% 31 -96.4% 868 0.04%
InfinitiQ70 Hybrid 11 175.0%-8.3% 20 -37.5% 32 0.03%
VolkswagenJetta Hybrid 9 -25.0%-80.9% 34 -74.2% 132 0.03%
LexusGS 450h 5 0.0%-37.5% 16 -11.1% 18 0.02%
MercedesE400H 2 N/A100.0% 3 50.0% 2 0.01%
BuickRegal Hybrid 1 N/A-85.7% 4 -76.5% 17 0.00%
AcuraILX Hybrid - N/AN/A - N/A - 0.00%
AcuraMDX Hybrid - N/AN/A - N/A - 0.00%
AudiQ5 Hybrid - N/A-100.0% - -100.0% 8 0.00%
BMW ActiveHybrid 5 (535ih) - N/A-100.0% - -100.0% 2 0.00%
BMW 7-Series ActiveHybrid - N/AN/A - -100.0% 1 0.00%
ChevroletImpala Hybrid - N/A-100.0% - -100.0% 20 0.00%
HondaInsight - N/A-100.0% 1 -95.2% 21 0.00%
LexusLS 600h - N/A-100.0% - -100.0% 9 0.00%
Total Hybrid 32,012 12.9%11.3% 82,939 11.9% 74,112
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall Hybrid Take Rate2.07%2.07%1.82%

March 2017 Plug-in Hybrid Car Sales Numbers

Plug-in Hybrids sold in the U.S. (March 2017): 7,384
Plug-in Hybrid Take-Rate: 0.48%

U.S. Plug-in Hybrid sales for March 2017

MfgrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month U.S. Share
ChevroletVolt 2,132 17.1%14.3% 5,563 39.5% 3,987 28.87%
ToyotaPrius Prime 1,618 18.8%23014.3% 4,346 18795.7% 23 21.91%
FordFusion Energi 1,002 19.7%-19.1% 2,445 -11.1% 2,751 13.57%
FordC-Max Energi 662 3.6%8.5% 1,774 22.3% 1,450 8.97%
AudiA3 Plug In 414 3.5%24.7% 1,201 32.4% 907 5.61%
BMWX5 397 44.4%26.8% 934 11.3% 839 5.38%
BMW3-Series Plug in 365 153.5%1158.6% 638 2100.0% 29 4.94%
HyundaiSonata Plug In* 275 10.0%0.0% 675 3.8% 650 3.72%
PorscheCayenne S E-Hybrid 126 4.1%-48.4% 424 -24.6% 562 1.71%
VolvoXC90 Plug In 103 24.1%-42.1% 282 -51.4% 580 1.39%
KiaOptima Plug In 70 14.8%N/A 141 N/A - 0.95%
MercedesS550 Plug In 60 17.6%400.0% 166 147.8% 67 0.81%
BMWi8 49 -15.5%-44.9% 157 -10.3% 175 0.66%
MercedesGLE 550e Hybrid 47 -20.3%N/A 158 N/A - 0.64%
BMW7-Series Plug in 42 20.0%N/A 95 N/A - 0.57%
MercedesC350We Plug-in Hybrid 17 -66.7%N/A 278 N/A - 0.23%
PorschePanamera S E-Hybrid 3 200.0%-87.0% 6 -92.8% 83 0.04%
CadillacELR 2 N/A-98.1% 5 -98.1% 262 0.03%
HyundaiIoniq Plug In - -100.0%N/A 5 N/A - 0.00%
Total PHEV 7,384 18.2%38.8% 19,293 56.0% 12,365
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall PHEV Rate0.48%0.48%0.30%
* Estimated

March 2017 Battery Electric Car Sales Numbers

Battery Electrics sold in the U.S. (March 2017): 10,166
Battery Electric Take-Rate: 0.66%

U.S. Battery Electric sales for March 2017

MfgrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month U.S. Share
TeslaModel S* 3,100 82.4%3.3% 6,000 -3.2% 6,200 30.49%
TeslaModel X* 2,500 212.5%66.7% 4,300 79.2% 2,400 24.59%
NissanLeaf 1,478 42.5%18.6% 3,287 12.1% 2,931 14.54%
ChevroletBolt 978 2.7%N/A 3,092 N/A - 9.62%
BMWi3** 703 121.1%111.7% 1,403 84.1% 762 6.92%
Fiat500e* 418 47.7%12.1% 1,006 6.5% 945 4.11%
FordFocus EV 407 78.5%270.0% 691 168.9% 257 4.00%
VWe-Golf 342 16.7%297.7% 967 58.0% 612 3.36%
KiaSoul EV 171 12.5%116.5% 440 100.0% 220 1.68%
MercedesB-Class Electric 50 -10.7%-24.2% 159 -1.2% 161 0.49%
SmartforTwo EV 13 -40.9%-81.4% 50 -70.9% 172 0.13%
ChevroletSpark 3 -25.0%-98.8% 11 -98.2% 607 0.03%
Mitsubishii 3 200.0%200.0% 4 -50.0% 8 0.03%
Total BEV 10,166 73.9%42.9% 21,410 40.2% 15,275
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall BEV Take Rate0.66%0.53%0.38%
Estimated

March 2017 Compressed Natural Gas Car Sales Numbers

Compressed Natural Gass sold in the U.S. (March 2017): 0
Compressed Natural Gas Take-Rate: 0.00%

U.S. Compressed Natural Gas sales for March 2017

MfgrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month US Share
HondaCivic - N/AN/A - -100.0% 1 N/A
Total CNG - -100.0% - -100.0% 1
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall CNGTake Rate0.00%0.00%0.00%

March 2017 Hydrogen Fuel Cell Electric Vehicle Car Sales Numbers

Hydrogen Fuel Cell Electric Vehicles sold in the U.S. (March 2017): 143
Hydrogen Fuel Cell Electric Vehicle Take-Rate: 0.01%

U.S. Hydrogen Fuel Cell Electric Vehicle sales for March 2017

MfgrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month US Share
ToyotaMirai 118 7.3%187.8% 311 220.6% 97 82.52%
HondaClarity 23 85.2%N/A 92 N/A - 16.08%
HyundaiTucson 2 40.0%-75.0% 9 0.0% 9 1.40%
Total Fuel Cell 143 -99.3%191.8% 412 288.7% 106
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall Fuel Cell Take Rate0.01%0.01%0.00%


March 2017 Diesel Car Sales Numbers

Diesels sold in the U.S. (March 2017): 6,521
Diesel Take-Rate: 0.49

U.S. Diesel sales for March 2017

MfgrModel 3-17 Sales vs. 2-17 vs. 3-16 CY 2017 CY 17 vs 16 CY 2016 Current Month US Share
FordTransit Diesel* 4,258 17.6%-18.3% 10,599 -15.9% 12,608 56.90%
ChevroletColorado Diesel 722 8.9%24.9% 1,875 72.2% 1,089 9.65%
JaguarXE 398 347.2%N/A 540 N/A - 5.32%
Land RoverRange Rover Sport 397 22.5%-2.7% 1,059 7.2% 988 5.31%
Land RoverRange Rover 342 24.4%43.1% 856 -5.5% 906 4.57%
JaguarF-Pace 336 15.9%N/A 947 N/A - 4.49%
GMCCanyon Diesel 291 -16.4%19.3% 868 67.2% 519 3.89%
BMW X5 Diesel 271 76.0%3.0% 451 -1.3% 457 3.62%
BMW 3-Series Diesel 194 128.2%21.3% 370 6.3% 348 2.59%
RamRam Pickup Diesel* 138 -26.2%-97.1% 652 -94.6% 12,161 1.84%
RamPromaster Van Diesel 40 53.8%21.2% 100 19.0% 84 0.53%
JaguarXF 39 11.4%N/A 101 N/A - 0.52%
ChevroletCruze Diesel 33 560.0%-37.7% 39 -69.8% 129 0.44%
MercedesE-Class Diesel 6 200.0%-91.3% 12 -92.4% 157 0.08%
BMW 5-Series Diesel 4 -69.2%-97.4% 40 -85.2% 270 0.05%
BMW X3 Diesel 3 0.0%-98.4% 22 -94.2% 382 0.04%
MercedesGL-Class Diesel 3 0.0%-97.3% 14 -96.6% 406 0.04%
MercedesGLE-Class Diesel 3 50.0%-97.6% 11 -96.6% 326 0.04%
MercedesML Class Diesel 3 N/AN/A 4 -81.8% 22 0.04%
MercedesC-Class Diesel 2 -75.0%N/A 10 N/A - 0.03%
AudiQ7 Diesel - N/AN/A - N/A - 0.00%
AudiQ5 Diesel - N/AN/A - N/A - 0.00%
AudiA3 Diesel - N/AN/A - N/A - 0.00%
AudiA6 Diesel - N/AN/A - N/A - 0.00%
AudiA7 Diesel - N/AN/A - N/A - 0.00%
AudiA8 Diesel - N/AN/A - N/A - 0.00%
BMW 7-Series Diesel - N/AN/A - -100.0% 2 0.00%
JeepGrand Cherokee Diesel - -100.0%-100.0% 725 -23.0% 941 0.00%
MaseratiGhibli - N/AN/A - N/A - 0.00%
MercedesGLS-Class Diesel - N/AN/A - N/A - 0.00%
MercedesGLK Class Diesel - N/A-100.0% - -100.0% 28 0.00%
Porsche Cayenne Diesel - N/AN/A - -100.0% 18 0.00%
VolkswagenBeetle Diesel - N/AN/A - N/A - 0.00%
VolkswagenGolf Diesel - N/AN/A - N/A - 0.00%
VolkswagenGolf Sportwagon Diesel - N/AN/A - N/A - 0.00%
VolkswagenJetta Diesel - N/AN/A - N/A - 0.00%
VolkswagenPassat Diesel - N/AN/A - N/A - 0.00%
VolkswagenTouareg Diesel - N/AN/A - N/A - 0.00%
Total Diesel 7,483 14.9%-42.3% 19,295 -39.4% 31,841
Total Auto Sales 1,548,044 16.6%-1.6% 4,013,949 -1.4% 4,072,257
Overall Diesel Take Rate0.48%0.48%0.78%
* Estimated


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