Kia’s New Soul Revealed In NY

Kia Motors unveiled today at the 113th New York International Auto Show (NYIAS) a revised version of its most iconic people mover, the all-new 2014 Soul urban utility vehicle.

The signature Soul design is still instantly recognizable, with more than a passing nod to the cutting-edge Track’ster concept that was unveiled last year.

The base Soul is powered by a gasoline direct injection (GDI) 1.6-litre all-aluminum DOHC four-cylinder engine. Other available Soul trims will offer a more powerful 2.0-litre GDI power plant. Both engines have been tuned to provide more low-end torque for an improved around-town driving experience.

Riding on a new chassis that is stiffer, longer and wider, the all-new Soul offers more passenger and cargo room while reducing Noise Vibration Harshness (NVH) levels. Increased torque and significant suspension upgrades make the 2014 Soul a nimble and agile companion in congested urban environments.

Kia_Soul_Rear_Quarter-668Pricing will be announced closer to the Soul’s launch date in the third quarter of this year.

“Introduced in 2009, the Soul began Kia’s design-led transformation and played a vital role in the evolution of the Kia brand,” said Robert Staffieri, Director of Marketing, Kia Canada Inc. “Its iconic design exemplifies Kia’s commitment to deliver a combination of innovative styling, along with enhanced driving dynamics and functionality.”

The new Soul is built on an all-new chassis that is significantly stiffer than before. Engineers put their efforts in strengthening the body at key connection points along the cowl, upper and lower B-pillars, cross members, and at the C-pillars. Fully, 66 per cent of the chassis utilizes either Ultra High Strength Steel (35 percent) or High Strength Steel (31 percent). The application of structural adhesive around the door openings and along the roof also helps improve torsional rigidity.

Fuel consumption ratings, as well as prices and engine specifications will be available closer to launch.