Photo GallerySorry there are no photos!
After continued sales growth, Kia announced that it’s expanding the market for its only battery electric vehicle in the U.S., the Kia Soul EV.
Consumers in Connecticut, New Jersey, New York and Maryland can now buy the electrified version of this mini-ute. The added markets brings the total number of states selling Soul EVs to 10. After debuting in California in late 2014, Kia expanded this summer to Hawaii, Georgia, Oregon, Texas and Washington.
“Kia’s sales strategy for the Soul EV has been progressive and pragmatic since its launch late last year,” said Orth Hedrick, vice president of product planning. “California consumers created a high level of demand, and the state’s large infrastructure made it a natural place to start. Between consumer reaction to the Soul EV and growing infrastructure programs in states such as these in the Northeast, this is a logical – and exciting – next step in our rollout plan.”
The sales expansion is ahead of schedule for the Korean-based carmaker, which previously said it wouldn’t add more states until next year due to supply issues.
“The issue is actually getting enough cars,” said Kia EV Product Manager Steve Kosowski in March. “The Soul EV is the first electric car we’ve sold outside of Korea. So, we want to make sure that the quality is there, that the suppliers and the distributors and the dealers and everybody in the whole chain is ready and there are no problems.”
Sales in the recently added states are set to begin this month. Kia announced 19 dealers in its newly established Northeast market that will be carrying the Soul EV. In addition, each facility will be capable of serving the Soul EV and will be outfitted with charging stations.