Hybrid technology is a good option, but it is probably more important to change the general public's attitudes about driving cooperatively rather than competitively. Most auto and truck commercials stress power, speed, and aggressive driving behavior, and actually belittle those who choose better fuel economy. I have a 1998 Saturn SL1, which I bought for $3400 in July 2004, and have averaged 35 MPG. Recently, after changing spark plugs, fully inflating the tires, and going on a long trip, I got over 45 MPG. It has over 100,000 miles and runs fine, with enough power to accelerate safely and exceed any posted legal speed limit. Hybrids are presently too expensive for me to consider. I like the technology, but overall energy conservation must come from a change in driving attitudes and simple, common-sense vehicles.