December 2016 Dashboard

The HybridCars.com monthly sales Dashboard is a collaboration of HybridCars.com and Baum & Associates, a Michigan-based market research firm focusing on automotive issues including the hybrid and electric vehicle market.

The year certainly ended with a bang in terms of both overall sales and sales of the vehicles covered by the Dashboard.

While most forecasters did not expect total sales in 2016 to exceed 2015’s strong results, an exceptional December – fueled by various incentives – led to a record sales level of 17.5 million, exceeding 17.4 million in 2015.

With regard to the alternative passenger vehicle market, sales in December were up in every category compared to last December, and annual sales were up in plug-ins and battery electrics, but down in diesels and hybrids.

All-Electric Vehicles

Battery electric vehicle sales had an excellent month based on strong sales of the category leaders, the Tesla Model S and X and the Nissan Leaf. Although December was strong for Tesla, fourth-quarter sales did not reach the company’s expectations, as Tesla had issues with production in October and November related to its new Autopilot hardware. However, these snags were resolved by early December. Tesla’s total U.S. sales for 2016 (we expect precise figures in February) are estimated at over 47,000 as compared to just over 25,000 in 2015. While the Model X was the primary reason for the increase, there was also more than 15-percent growth in the Model S. This was due to a variety of new models including the launch of some lower cost variants. While the Leaf enjoyed strong growth in December, the model had an almost 20-perceent annual drop since its capabilities fell behind many of its competitors. The Leaf won’t have as much range for the dollar as the best EV prospects now and pending until a major update for the car to be launched in early 2018. Speaking of Leaf competitors, the Chevy Bolt launched in December with sales of 579 units with the product currently available in California and Oregon. Chevrolet says a national roll out is to now ensue, and full nationwide availability may not occur until mid-year. Battery electric sales as a share of total sales in December were at an all-time high and the same is true for 2016 as a whole.

Plug-in Hybrids

As for plug-in hybrids, these were also up sharply from last month, and ended up well ahead of 2015 for the whole year. Sales of the Volt had their best month ever based upon strong incentives to dealers and deals for customers enabling also a best-ever annual result for 2016. This was related to new capability in the updated Volt, but more than usual marketing was required to achieve this result. The Prius Prime has relaunched in the last couple of months and is now the second best seller in the category. The two Ford plug-in entries – C-Max Energi and Fusion Energi – both increased in 2016 as compared to 2015, based in large part on improvements in capability in mid-year. A full year of sales of these vehicles should allow further growth in 2017. The share of total sales for plug-ins this month is much higher than year-to-date totals and is in fact the highest monthly rate to date. In addition, the share for the year for plug-ins is also the highest ever.

Hybrid Commentary

While the results were positive for plug-in electrified vehicles, hybrid sales had a good month, albeit a bad year. The Toyota RAV4, Ford Fusion, Honda Accord, and Toyota Highlander all had good months and good years (although the Accord was only available part of the year). It is noteworthy that each of these products were launched or updated this year which accounts for their strong results. Regardless of the market segment, new product does matter.

SEE ALSO: November 2016 Dashboard

While the RAV4 Hybrid trailed the Prius in absolute volume, it was by far the most important entrant among hybrid vehicles since it is in a very popular market segment (small crossovers). In fact, the Prius Liftback was also new in 2016 but it failed to generate the consumer interest Toyota had hoped for. (It is doing extremely well in Japan and in fact that led to less availability in the U.S. since sales here were disappointing.) While sales for hybrids were down in 2016, this category remains the largest among the alternative vehicle categories. This is due to the fact that the price penalty for hybrids is less than other categories, and there is greater model variety. In addition and perhaps most important, the adjustment for consumers to hybrids is modest as compared to plug in vehicles – that is, they can be run like conventional cars without needing to learn new behaviors.

Diesels

Diesel sales in December were strong, focused on robust sales of the Ram Pickup and Ford Transit which lead the category. For the year, Ram Pickup sales were down and diesel sales were modestly down as a result. The growth of the Transit led to greater diesel sales, but the model is now fully available so a large increase in sales going forward is unlikely. On the Volkswagen front, an agreement has now been reached for the 3.0-liter vehicles with a combination of buybacks and vehicle fixes. However, VW appears not to be interested in selling diesels in the American market so we do not expect significant diesel sales going forward. Given the growth in Ford and FCA diesel sales, diesel sales excluding VW were up 8 percent for the year.

HEV1216

December 2016 Hybrid Car Sales Numbers

Hybrids sold in the U.S. (December 2016): 34,507
Hybrid Take-Rate: 2.05%

U.S. Hybrid sales for December 2016

MfrModel 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 CY 2015 Current Month US Share
ToyotaPrius Liftback 7,786 6.9%-23.3% 98,863 -13.1% 113,829 22.56%
ToyotaRAV4 4,773 27.0%230.8% 45,070 2890.7% 1,507 13.83%
FordFusion Hybrid 3,577 6.1%82.5% 33,648 36.3% 24,681 10.37%
HondaAccord Hybrid 3,124 66.3%1300.9% 9,179 -17.0% 11,065 9.05%
ToyotaCamry Hybrid 2,181 28.8%17.2% 22,227 -27.5% 30,640 6.32%
ToyotaPrius C 1,644 19.8%-42.5% 20,452 -46.9% 38,484 4.76%
HyundaiSonata 1,374 -26.4%20.7% 18,961 -4.8% 19,908 3.98%
ToyotaPrius V 1,373 29.8%-32.7% 14,840 -47.5% 28,290 3.98%
ToyotaAvalon Hybrid 1,026 60.6%10.0% 8,451 -29.3% 11,956 2.97%
ToyotaHighlander Hybrid 1,018 110.8%97.3% 5,976 48.8% 4,015 2.95%
LexusRX 400 / 450 h 985 47.9%-34.0% 8,561 10.9% 7,722 2.85%
LexusCT200h 968 76.0%-33.9% 8,903 -39.3% 14,657 2.81%
FordC-Max Hybrid 895 10.4%6.9% 11,877 -16.2% 14,177 2.59%
ChevroletMalibu Hybrid 790 2.7%78900.0% 4,335 7247.5% 59 2.29%
LexusES Hybrid 734 69.1%-49.1% 7,645 -32.0% 11,241 2.13%
LincolnMKZ 667 20.8%-23.1% 7,219 -14.1% 8,403 1.93%
KiaOptima Hybrid 397 -6.1%-54.4% 6,142 -46.6% 11,492 1.15%
LexusNX Hybrid 362 50.2%-0.5% 2,842 10.5% 2,573 1.05%
InfinitiQ50 Hybrid 232 73.1%-17.4% 1,998 -50.2% 4,012 0.67%
HondaCR-Z 160 9.6%-49.4% 2,338 -23.9% 3,073 0.46%
InfinitiQX60 Hybrid 99 54.7%-60.2% 1,114 -52.7% 2,356 0.29%
NissanPathfinder Hybrid 94 38.2%11.9% 816 -63.7% 2,245 0.27%
AcuraNSX Hybrid 68 33.3%N/A 269 N/A - 0.20%
VolkswagenJetta Hybrid 56 24.4%-13.8% 709 -4.2% 740 0.16%
AcuraRLX Hybrid 31 -6.1%93.8% 235 -6.0% 250 0.09%
BuickLacrosse Hybrid 26 -16.1%-82.1% 765 -81.1% 4,042 0.08%
SubaruXV Crosstrek Hybrid 25 -7.4%-94.1% 2,173 -61.1% 5,589 0.07%
HondaCivic Hybrid 12 -20.0%-95.4% 985 -79.8% 4,887 0.03%
InfinitiQ70 Hybrid 12 71.4%-25.0% 118 -33.0% 176 0.03%
HondaInsight 9 200.0%-59.1% 75 -94.9% 1,458 0.03%
LexusGS 450h 6 500.0%100.0% 70 -23.1% 91 0.02%
LexusLS 600h 2 0.0%-33.3% 40 -14.9% 47 0.01%
BuickRegal Hybrid 1 N/A-87.5% 45 -75.8% 186 0.00%
AcuraILX Hybrid - N/A-100.0% 1 -95.5% 22 0.00%
AudiQ5 Hybrid - N/A-100.0% 18 -81.4% 97 0.00%
BMW ActiveHybrid 3 (335ih) - N/A-100.0% - -100.0% 30 0.00%
BMW ActiveHybrid 5 (535ih) - N/A-100.0% 18 -28.0% 25 0.00%
BMW 7-Series ActiveHybrid - N/A-100.0% 1 -91.7% 12 0.00%
Cadillac Escalade Hybrid - N/AN/A - -100.0% 7 0.00%
ChevroletImpala Hybrid - N/A-100.0% 35 -87.1% 272 0.00%
ChevroletSilverado Hybrid - N/AN/A - -100.0% 2 0.00%
ChevroletTahoe Hybrid - N/AN/A - -100.0% 8 0.00%
GMC Yukon Hybrid - N/AN/A - -100.0% 10 0.00%
GMC Sierra Hybrid - N/AN/A - -100.0% 1 0.00%
LexusHS 250h - N/AN/A - N/A - 0.00%
MercedesE400H - -100.0%N/A 14 -73.6% 53 0.00%
MercedesS400HV Hybrid - N/AN/A - -100.0% 1 0.00%
Mercedes ML450H - -100.0%N/A 1 -90.0% 10 0.00%
NissanAltima Hybrid - N/AN/A - N/A - 0.00%
PorscheCayenne Hybrid - N/AN/A - N/A - 0.00%
PorschePanamera S Hybrid - N/AN/A - N/A - 0.00%
VolkswagenTouareg Hybrid - N/AN/A - -100.0% 16 0.00%
Total Hybrid 34,507 21.2%6.5% 347,029 -9.7% 384,417
Total Auto Sales 1,679,483 22.4%3.0% 17,465,020 0.4% 17,396,291
Overall Hybrid Take Rate2.05%1.99%2.21%

phev1216

December 2016 Plug-in Hybrid Car Sales Numbers

Plug-in Hybrids sold in the U.S. (December 2016): 10,211
Plug-in Hybrid Take-Rate: 0.51%

U.S. Plug-in Hybrid sales for December 2016

MfgrModel 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 CY 2015 Current Month U.S. Share
ChevroletVolt 3,691 45.8%74.6% 24,739 60.7% 15,393 36.15%
ToyotaPrius Prime 1,641 110.1%7359.1% 2,474 -41.0% 4,191 16.07%
FordC-Max Energi 1,289 78.8%122.6% 7,957 4.8% 7,591 12.62%
FordFusion Energi 1,099 -39.5%3.9% 15,938 63.5% 9,750 10.76%
AudiA3 Plug In 589 49.5%1102.0% 4,280 8634.7% 49 5.77%
BMWX5 569 30.5%-6.3% 5,995 572.1% 892 5.57%
HyundaiSonata Plug In* 250 -9.1%85.2% 3,000 1900.0% 150 2.45%
BMW3-Series Plug in 240 11.6%N/A 880 N/A - 2.35%
VolvoXC90 Plug In 204 26.7%175.7% 2,020 2248.8% 86 2.00%
MercedesC350We Plug-in Hybrid 171 N/AN/A 171 N/A - 1.67%
PorscheCayenne S E-Hybrid 152 -15.1%10.9% 2,111 81.5% 1,163 1.49%
BMWi8 133 -23.1%-79.7% 1,594 -29.6% 2,265 1.30%
MercedesGLE 550e Hybrid 83 176.7%N/A 231 N/A - 0.81%
MercedesS550 Plug In 71 36.5%102.9% 550 366.1% 118 0.70%
BMW7-Series Plug in 23 27.8%N/A 68 N/A - 0.23%
CadillacELR 3 -40.0%-97.8% 534 -47.9% 1,024 0.03%
PorschePanamera S E-Hybrid 3 -96.6%-81.3% 393 -3.4% 407 0.03%
HondaAccord Plug In - N/A-100.0% - -100.0% 64 0.00%
Total PHEV 10,211 29.6%81.8% 72,935 69.1% 43,143
Total Auto Sales 1,679,483 22.4%3.0% 17,465,020 0.4% 17,396,291
Overall PHEV Rate0.61%0.42%0.25%
* Estimated

bev1216

December 2016 Battery Electric Car Sales Numbers

Battery Electrics sold in the U.S. (December 2016): 13,077
Battery Electric Take-Rate: 0.78%

U.S. Battery Electric sales for December 2016

MfgrModel 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 CY 2015 Current Month U.S. Share
TeslaModel S* 5,300 194.4%65.5% 29,156 15.7% 25,202 40.53%
TeslaModel X* 3,300 135.7%1764.4% 18,028 8567.3% 208 25.24%
NissanLeaf 1,899 30.3%41.0% 14,006 -18.9% 17,269 14.52%
BMWi3** 791 25.8%-44.4% 7,625 -30.8% 11,024 6.05%
ChevroletBolt 579 N/AN/A 579 N/A - 4.43%
VWe-Golf 443 45.2%-27.3% 3,937 -7.0% 4,232 3.39%
Fiat500e* 353 23.0%12.8% 3,897 -14.7% 4,569 2.70%
KiaSoul EV 197 10.1%105.2% 1,728 70.2% 1,015 1.51%
FordFocus EV 101 53.0%5.2% 872 -44.9% 1,582 0.77%
MercedesB-Class Eledtric 54 3.8%-44.3% 632 -66.8% 1,906 0.41%
SmartforTwo EV 40 -14.9%-77.7% 657 -52.6% 1,387 0.31%
ChevroletSpark 17 -56.4%-88.8% 3,035 15.4% 2,629 0.13%
Mitsubishii 3 -40.0%-66.7% 94 -18.3% 115 0.02%
HondaFit EV - N/AN/A - -100.0% 2 0.00%
ToyotaRAV4 EV - N/AN/A - -100.0% 18 0.00%
Total BEV 13,077 108.7%62.3% 84,246 18.4% 71,158
Total Auto Sales 1,679,483 22.4%3.0% 17,465,020 0.4% 17,396,291
Overall BEV Take Rate0.78%0.48%0.41%
* Estimated
** Breakdown between BEV and PHEV is not available.

December 2016 Compressed Natural Gas Car Sales Numbers

Compressed Natural Gass sold in the U.S. (December 2016): 0
Compressed Natural Gas Take-Rate: 0.00%

U.S. Compressed Natural Gas sales for December 2016

Model Model 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 Current Month US Share
Civic - N/A-100.0% 26 -94.8% 501 N/A
Total CNG - -100.0% 26 -94.8% 501
Total Auto Sales Total Auto Sales 167948300.0%22.4% 0 1746502000.0% 0
Overall CNGTake Rate#VALUE!85910.30%12681025.17%

fcv1216

December 2016 Hydrogen Fuel Cell Electric Vehicle Car Sales Numbers

Hydrogen Fuel Cell Electric Vehicles sold in the U.S. (December 2016): 117
Hydrogen Fuel Cell Electric Vehicle Take-Rate: 0.01%

U.S. Hydrogen Fuel Cell Electric Vehicle sales for December 2016

MfgrModel 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 CY 2015 Current Month US Share
ToyotaMirai 116 10.5%673.3% 1,034 1336.1% 72 99.15%
HyundaiTucson 1 N/AN/A 40 5.3% 38 0.85%
HondaClarity - N/A-100.0% - -100.0% 2 0.00%
Total Fuel Cell 117 -88.6%588.2% 1,074 858.9% 112
Total Auto Sales 1,679,483 22.4%3.0% 17,465,020 0.4% 17,396,291
Overall Fuel Cell Take Rate0.01%0.01%0.00%

diesel1216

December 2016 Diesel Car Sales Numbers

Diesels sold in the U.S. (December 2016): 13,604
Diesel Take-Rate: 0.81

U.S. Diesel sales for December 2016

MfgrModel 12-16 Sales vs. 11-16 vs. 12-15 CY 2016 CY 16 vs 15 CY 2015 Current Month US Share
RamRam Pickup Diesel* 5,693 33.3%25.3% 55,209 -3.2% 57,058 41.85%
FordTransit Diesel* 4,570 76.9%4.1% 50,137 21.8% 41,152 33.59%
ChevroletColorado Diesel 909 2.6%N/A 8,595 N/A - 6.68%
GMCCanyon Diesel 500 -7.1%N/A 3,936 N/A - 3.68%
JaguarF-Pace 467 27.6%N/A 1,044 N/A - 3.43%
JeepGrand Cherokee Diesel 465 34.8%10.7% 4,253 12.2% 3,790 3.42%
Land RoverRange Rover Sport 369 87.3%-11.5% 3,282 377.7% 687 2.71%
Land RoverRange Rover 192 3.2%-50.4% 2,515 275.4% 670 1.41%
BMW 3-Series Diesel 153 59.4%-38.1% 1,462 -56.0% 3,321 1.12%
JaguarXE 117 17.0%N/A 344 N/A - 0.86%
JaguarXF 55 175.0%N/A 75 N/A - 0.40%
RamPromaster Van Diesel 47 0.0%9.3% 397 57.5% 252 0.35%
BMW 5-Series Diesel 26 30.0%-87.9% 780 -42.5% 1,356 0.19%
BMW X5 Diesel 14 -6.7%-93.2% 1,725 -66.3% 5,121 0.10%
MercedesGLE-Class Diesel 10 -28.6%-95.3% 972 20.6% 806 0.07%
MercedesGL-Class Diesel 8 60.0%-97.2% 838 -75.6% 3,440 0.06%
BMW X3 Diesel 3 -66.7%-98.4% 720 -59.6% 1,784 0.02%
MercedesE-Class Diesel 3 -25.0%-96.3% 657 -63.9% 1,821 0.02%
ChevroletCruze Diesel 2 0.0%-97.1% 256 -92.2% 3,282 0.01%
VolkswagenPassat Diesel 1 N/AN/A 1 -100.0% 16,845 0.01%
AudiQ7 Diesel - N/AN/A - -100.0% 3,579 0.00%
AudiQ5 Diesel - N/AN/A - -100.0% 4,393 0.00%
AudiA3 Diesel - N/AN/A - -100.0% 1,953 0.00%
AudiA6 Diesel - N/AN/A - -100.0% 1,081 0.00%
AudiA7 Diesel - N/AN/A - -100.0% 495 0.00%
AudiA8 Diesel - N/AN/A - -100.0% 264 0.00%
BMW 7-Series Diesel - N/A-100.0% 2 -90.0% 20 0.00%
MaseratiGhibli - N/AN/A - N/A - 0.00%
MerceeesC-Class Diesel - -100.0%N/A 7 N/A - 0.00%
MercedesGLS-Class Diesel - N/AN/A 7 N/A - 0.00%
MercedesGLK Class Diesel - -100.0%-100.0% 31 -98.7% 2,439 0.00%
MercedesML Class Diesel - -100.0%-100.0% 27 -73.8% 103 0.00%
MercedesR-Class Diesel - N/AN/A - -100.0% 1 0.00%
MercedesS-Class Diesel - N/AN/A - -100.0% 1 0.00%
Porsche Cayenne Diesel - N/A-100.0% 18 -99.5% 3,585 0.00%
VolkswagenBeetle Diesel - N/AN/A - -100.0% 905 0.00%
VolkswagenGolf Diesel - N/AN/A - -100.0% 7,149 0.00%
VolkswagenGolf Sportwagon Diesel - N/AN/A - -100.0% 8,886 0.00%
VolkswagenJetta Diesel - N/AN/A - -100.0% 16,175 0.00%
VolkswagenTouareg Diesel - N/AN/A - -100.0% 3,362 0.00%
Total Diesel 13,604 40.1%14.9% 137,290 -29.9% 195,776
Total Auto Sales 1,679,483 22.4%3.0% 17,465,020 0.4% 17,396,291
Overall Diesel Take Rate0.81%0.79%1.13%
* Estimated

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