Chevy Customizes A Sonic And Cruze

With the SEMA show coming, Chevrolet lifted the veil on various performance-oriented concepts and the small car segment has not been forgotten.

Chevrolet previewed several performance-oriented concepts, including the Sonic and Cruze. These concepts will debut during the first week of November in Las Vegas at the SEMA Show, considered the world’s largest convention of automotive aftermarket parts and accessories.

“Chevrolet’s 2015 passenger car lineup is one of the strongest and most competitive in the industry, offering customers a wide range of great-looking, great-driving and well-connected choices,” said Paul Edwards, vice president, Chevrolet Marketing. “They’re personal cars, too, and these concepts suggest possibilities of how to amplify Chevrolet’s heritage of performance and fun-to-drive spirit to make them even more personal.”

SEE ALSO: 3 Million Cruze Sedans Sold Worldwide

Chevrolet explained he SEMA concepts feature accessories designed to allow personalization while maintaining excellent refinement and ride characteristics. General Motors’ engineers developed most of the accessories shown on the concept vehicles. Some accessories are currently available from Chevrolet dealers, while others are being evaluated for production.

Here is how Chevrolet described its Sonic and Cruze concepts:

Sonic Performance concept

This performance-oriented Sonic hatchback concept draws on the legacy of Chevrolet’s high-performance vehicles reimagined for a new generation of enthusiasts. The Sonic Performance concept features engine performance, suspension/brakes and appearance upgrades designed to be installed by Chevrolet dealers for quicker and easier personalization.

The Performance concept package includes:

  • A Chevrolet Performance Stage Kit, cold-air induction and a high-flow exhaust system allowing the 1.4L turbo engine to produce more power for a more exciting driving experience
  • A track-tuned suspension system developed by Chevrolet Performance. The suspension kit lowers the ride height for a sportier stance
  • Synergy Green exterior color accented with white, offset stripe package
  • Chevrolet Accessories white headlamp rings, tail lamp rings, grille surround, mirror covers and rear spoiler
  • Concept ground effects package
  • Chevrolet Accessories 17-inch aluminum wheels in white
  • Chevrolet Accessories carpeted floor mats, door sills and sport pedals.

The Sonic Performance concept features an advanced safety package including forward collision alert and lane departure warning – crash-avoidance technologies typically found on cars costing more – as well as a rear vision camera. It also features 10 standard air bags and Bluetooth phone connectivity – just like every production Sonic in the 2015 lineup.

Sonic Accessories concept


Built to highlight the personalization possibilities, Sonic Accessories concept allows mixing and matching of the latest accessories for unique treatments.

Sonic Accessories concept highlights include:

  • Summit White exterior color with an offset matte black stripe
  • Chevrolet Accessories white headlamp rings and tail lamp rings
  • Chevrolet Accessories black grille surround, mirror covers and rear spoiler
  • Chevrolet Accessories black 17-inch aluminum wheels
  • Chevrolet Performance suspension kit with lowered ride height
  • Chevrolet Accessories carpeted floor mats, door sills and sport pedals.

The Sonic Accessories concepts also packs a Kicker subwoofer and amplifier to complement its street-smart style with the appropriate decibels.

Under the hood is the Ecotec 1.4L turbo rated at 138 horsepower and 148 pound-feet of torque of torque between 1,850 and 4,900 rpm. The wide rpm range for the maximum torque – a specific trait of turbocharged engines – helps the engine deliver a better driving experience and performance.

Cruze RS Plus concept


Cruze is the cornerstone of Chevrolet’s North American small-car lineup, which is attracting a greater share of the market and more young, first-time customers visiting Chevy showrooms. It is also Chevrolet’s best-selling car around the world, with more than 3 million units sold globally since its launch in mid-2010.

The 2015 Chevrolet Cruze in North America receives revised exterior styling, enhanced interior convenience and greater connectivity – including new Text Message Alerts, Apple Siri integration and OnStar 4G LTE with available built-in Wi-Fi hotspot.

An available RS package includes unique fascias, rocker moldings, rear spoiler and fog lamps, while an uplevel instrument cluster includes chrome accent rings in place of the standard silver finish, and opaque cluster bezels that allow the cluster’s ice blue backlighting to shine through for a sporty nighttime appearance.

The Cruze RS Plus concept accentuates the distinctive, upscale styling cues of the 2015 Cruze RS with a custom Wildfire Metallic exterior, along with unique lower body moldings and a custom rear spoiler. A twin-stripe package in matte black is available from Chevrolet Accessories.

Inside, the Jet Black interior shines brighter with a Chevrolet Accessories ambient lighting kit and illuminated door sills. It also features a sport pedal kit and a Kicker subwoofer and amplifier kit.

Under the hood, the concept’s aggressive styling is matched with a performance-enhancing stage kit from Chevrolet Performance, as well as a concept fresh-air intake system for the 1.4L turbo engine.