Chevy Launching OnStar 4G LTE

Chevrolet announced starting this summer it will have some of the fastest vehicles on the roads, and that it has nothing to do with horsepower.

Chevrolet said drivers will be enjoying high-speed data – made possible by a new OnStar 4G LTE connection in the vehicle, running on AT&T’s network.

Chevrolet made the announcement at the Consumer Electronics Show, confirming the 2015 Chevrolet Corvette, Impala, Malibu, and Volt would be the first General Motors’ vehicles to come optionally equipped with OnStar 4G LTE. They will be followed by the Equinox, Silverado, Silverado HD, Spark and Spark EV.

In the Canadian market, OnStar with 4G LTE will be introduced on the Chevrolet Trax as well.

The majority of the 2015 Chevrolet lineup in the U.S and Canada will have a 4G LTE connection built-in at vehicle launch. Chevrolet added more models will be announced later this year.

“Chevrolet is expected to implement the broadest deployment of 4G LTE in the automotive industry,” said Alan Batey, senior vice president of Global Chevrolet. “The fact that OnStar with 4G LTE will be available in models that range from the Chevrolet Spark to the Silverado to the Corvette, is indicative of our broad commitment to deliver more value and convenience through smart technology applications. This new, purposeful technology solution will make our consumers lives easier to connect.”

Chevy explained the 4G LTE rollout will bring a built-in Wi-Fi hotspot to most Chevrolet vehicles, which allows passengers to connect their personal devices, such as smartphones, laptops and tablets, to high-speed wireless internet. Each vehicle can accommodate multiple devices at one time.

“We know that our customers rely on being connected on a daily, if not hourly basis, and they expect to be provided with the information and content they desire with no interruptions,” said Mary Chan, president, GM’s Global Connected Consumer. “A 4G LTE hotspot that’s built into a car’s architecture will provide a more consistent and powerful Wi-Fi connection than a smartphone.”

Chevrolet added with OnStar’s 4G LTE connection, the vehicle acts as a mobile hub, giving customers easier access to apps and services that require a high-speed cellular or data connection. The vehicle will employ a wireless connection that does not rely on a brought-in mobile device.

Building on the OnStar 4G LTE, Chevrolet said MyLink will offer consumers an enhancement with the built in AppShop, available on select 2015 Chevrolet models in the U.S. and Canada. AppShop will benefit from the embedded 4G LTE connection.

Chevrolet’s 4G LTE launch coincides with the 10th hardware generation of OnStar, a service that debuted in GM vehicles in 1996. The upgrade will allow for voice and high speed data services.

“We are focused on constantly improving the OnStar service so that the system continues to remain a trusted value-add for GM drivers,” said Terry Inch, chief operating officer, OnStar. “4G LTE will enable the most powerful OnStar connection ever.”