Car Service Uber Adds Hybrids To Its Fleet

Uber, a premier interactive car for hire service that operates in cities around the globe, including Boston, Chicago , New York and Seattle in the U.S. as well as London and Paris, is adding hybrid vehicles to its fleets.

Uber contracts with existing car hire services, which use its android and iPhone platform technology, as well as online browsers to provide on-demand livery service to customers, while paying Uber a percentage fee for the privilege. Traditionally, the program has relied on luxury and limousine vehicles such as Lincoln Town Cars, which cost a premium for the end consumer; who is responsible for a base fare, plus mileage.

By adding hybrids to the mix, Uber’s Operations Manager Scott Munro, says customers will be able to reduce costs by 30-40 percent, aided not only be better fuel efficiency but also a revised pricing structure. The hybrid cars will use a $5 initial charge (versus $7-$8 for a typical limousine) and will cost $3.25 for each additional mile.

Pilot programs with the hybrid car service are getting underway in New York and Los Angeles with the goal of helping Uber “go to the masses,” according to the company’s CEO Travis Kalanick.

New York Times via PC Mag

  • emmanbalucos

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  • Al Bunzel

    Putting Electric Cars and Full Hybrids as part of car hire fleets is a great way for people to experience these types of cars.

    A bit of a try before you buy.
    Makers of Electric Cars and Hybrids should be pushing sales to the car hire companies in the first instance.

    Also, taxi fleets are another obvious choice for manufacturers to sell their products to. This will enable more people to experience electric cars and full hybrids via this channel.

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