BYD-Daimler’s DENZA EV Unveiled

Shenzhen BYD Daimler New Technology Co., Ltd. (BDNT) officially unveiled its DENZA all-electric vehicle at Auto China 2014, in Beijing.

This world premiere is the result of the 50:50 R&D technology joint venture established by Daimler and BYD back in 2010 – the first Sino-German joint venture dedicated to an all-electric vehicle in China.

The DENZA is styled as an honest and modern urban vehicle concept that fits both private and fleet customers, said BDNT.

“Daimler is constantly moving forward with emission-free mobility; and with our DENZA we are also on the right track in China, which is destined to become the world’s most important market for electric vehicles“, said Hubertus Troska, member of the Board of Management of Daimler AG with responsibility for China, and Chairman and CEO of Daimler Greater China. “With DENZA we deliver the safest, most reliable, and most convenient electric vehicle to our Chinese customers – designed, engineered, and produced in China, for China, once again proving our full commitment to the country.”

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BDNT  explained the DENZA has been put through 18 months of intensive testing that saw various cars drive over 1.2 million kilometers (745,645 miles) across all of China under extreme and various weather and road conditions – be it hot, cold, dusty or icy. This testing program, which looked at overall quality and endurance, was complemented by additional component testing and crash test programs. In total, BDNT crashed more than 20 cars, including high-speed, low-speed and rollover-scenarios. DENZA also became the first electric vehicle to be tested according to C-NCAP consumer ratings at C-NCAP facilities, obtaining the highest possible rating of 5 stars.

The DENZA can comfortably accommodate up to 5 passengers, said BDNT, with ample legroom. The roominess of the interior is complemented by a clean, functional design and high craftsmanship.

The vehicle is powered by an 86 kilowatt (peak) all-electric engine. Combined to a 47.5 kilowatt-hour battery capacity, the vehicle offers a range of up to 300 kilometers (186.41 miles). In light of the fact that the average daily driving distance in China is 50 to 80 kilometers (31 to 50 miles) a day, the typical customer will only have to recharge DENZA twice a week, added BDNT.

“With our DENZA, I see my vision come true as we make big steps towards  sustainable development in and for China,” said Wang Chuanfu, Chairman of BYD Company Limited. “Backed by a supportive government and the win-win alliance between BYD and Daimler, and its Chinese heart, DENZA offers a convincing package to our Chinese customers, pointing the way and contributing strongly to the development of the electric vehicle market in China.”

BDNT’s first DENZA car will hit the Chinese market in September 2014.

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